If your Facebook marketing strategies show abysmal results, leaving your clients’ audiences uninspired and disengaged, you need to learn how to run Facebook polls.
Time and again, seasoned social media managers use Facebook polls to breathe life into their marketing campaigns. It’s versatile, easy to run, and doesn’t require much time to implement.
The best part is it hands down works!
If you want to learn how to create a poll on Facebook, this comprehensive guide is for you.
Let’s get right to it.
From a 30,000 ft. view, a Facebook poll is a feature that allows you to ask people questions or run surveys.
You can create a poll on your client’s news feed, Story, or even their Facebook business page.
It’s completely free.
You can come up with the question and some answer choices for people to pick from.
The cool part? Your clients’ friends and followers can easily pick an answer by clicking or tapping on the answer they like best.
Viewers can choose from the options you provided, or if you want, they can add their own answers.
You can set a deadline for when people can submit their answers.
Once that deadline is up, you can view the final result.
You’ll see how many votes each answer got and what percentage of the total that represents.
It’s a great way to find out what people think about your client’s brand, products, and services, or use polls to share something fun and silly to drive more engagement.
Let’s review why Facebook polls are a great addition to your clients’ social media campaigns.
Facebook Polls are like a megaphone to your clients’ audiences.
Viewers get to share their thoughts and opinions through your clients’ polls. You can use that to get to know their target audiences better.
Leverage this knowledge to supercharge your client’s marketing strategy and rock their social media game.
Facebook Polls are like the life of the party when engaging with your client’s audience.
People can’t resist participating and sharing their answers. It’s a golden opportunity to make your clients’ followers feel valued and heard.
Imagine these polls as the secret sauce that connects your client’s business with potential customers.
Encouraging your client’s audience to get involved can create a buzz on their profile, turning up the volume of their social media presence.
Say goodbye to those old-school surveys that take ages to evaluate.
Facebook Polls are like instant surveys that give your clients lightning-fast results.
Your clients will know in a heartbeat how many votes each answer received and the percentage of voters who went for it.
You can flaunt those results on your clients’ profiles as soon as they come in.
Let’s get to the good part: creating a Facebook poll for your clients.
You can create Facebook polls for clients in the following:
Creating a Facebook Story poll is a breeze with these steps:
Step 1: Open your client’s Facebook account
Open the Facebook app on your smartphone and log in to your client’s account.
Tap on the blue plus sign at the top of the Facebook page to create a new Story.
Step 2: Create your client’s Story poll
Select the image or photo from your camera roll for your poll.
Tap the “Stickers” option.
Select the Poll sticker.
Create poll questions and customize the answers.
Add photos, a relevant hashtag, background music, filters, your client’s Instagram URL (if you run the same poll on IG), and more.
Step 3: Publish your client’s Facebook Story poll.
Tap the Share button when you’re done, and your client’s Story should be published in seconds.
Users who view the Story can see the percentage of votes for each option; only you or your client can see the number of votes each answer received and who voted for what.
Now let’s go over the steps to create a poll in your client’s Facebook Groups.
Step 1: Navigate to your client’s Facebook Group
Once logged in to your client’s Facebook account, tap on the profile photo on the menu and select Groups.
Next, select the group where you want to run your client’s poll.
Tap on the poll option to start creating the poll.
Step 2: Create the poll
Set up your client’s poll by adding the question and response options and images.
Turn on the option to post the poll anonymously if you want.
You can also schedule your client’s poll to auto-publish on a specific time and day, tag other users or a Facebook event, and include a feeling or activity like a normal Facebook post.
Remember to follow Facebook post formatting guidelines and best practices to ensure your client’s poll gets the attention and engagement it deserves.
If your client’s group members are active on other social media platforms like Instagram, promote the polls to get more eyes and participants.
One of the effective Instagram notes ideas is to mention your client’s Facebook polls on their IG notes.
Step 3: Publish your client’s Facebook Poll
Tap on Post when you’re done, and you’re all set.
Learn more about how to create or edit a poll in a Facebook Group here.
While Facebook doesn’t let you post polls on your client’s Events page or videos, you can still do so in Messenger group chats.
However, this is only available for group chats with two or more members.
Follow these steps:
Step 1: Open the group chat
Once logged into your client’s Facebook account, navigate to the Messenger group chat where you want to create a poll.
Tap on the icon with four dots to view the Polls option.
Step 2: Create your client’s Messenger Poll.
Tap on Polls.
Enter your client’s poll question and answer options in the designated fields.
You can also get ideas from the poll templates.
Tap on the dice icon to get more poll question ideas.
Step 3: Send your client’s Messenger Poll
Tap Send Question when you’re done, and your client’s poll will go live in seconds.
Don’t limit your clients’ polls to Facebook.
You can also create captivating Instagram poll questions to interact and engage with your client’s IG followers and audiences.
Ensure your client’s Facebook IG polls follow the platform’s community guidelines and restrictions.
It will save you and your clients from the hassles of submitting a Facebook and Instagram appeal form later.
Our social media management (SMM) platform Vista Social is packed with essential and advanced social media publishing, management, collaboration, and analytics features to streamline your workflows and tasks.
For instance, you can schedule your client’s Facebook posts so you won’t need to publish them manually.
Talk about saving time and energy, especially when handling multiple social media accounts and clients.
There’s just one catch, scheduling Facebook Stories is unlike scheduling other posts such as images, videos, or carousels.
Why? Because of Facebook’s API limitation. It puts a roadblock on apps like Vista Social, keeping them from automatically scheduling Stories.
The good news is that we’ve got a clever workaround for you: notification reminders to the rescue.
While we can’t auto-publish your clients’ Stories directly to Facebook, we can send you handy reminders to manually post them at the right time.
Once you download the Vista Social app, allow app notifications and log into your account.
Select your client’s linked account and create and schedule the Facebook Story poll on the Vista Social web version.
When you’re done creating your client’s Story, go to the option that lets you choose your device (the phone you used to log into the Vista Social app).
Schedule your client’s Facebook Story, and you’re all set.
When it’s time to post, you’ll get a notification on the device you selected like this:
With Vista Social’s auto-reminders, you won’t miss publishing your client’s Facebook Stories and capture engagement opportunities like a boss.
You can create, schedule, and set notifications for your client’s other Facebook content. It’s super easy to learn how to schedule Facebook Reels with Vista Social.
Unleash your creativity and strategic genius with fun and informal ways to rock your clients’ Facebook polls.
Get Facebook poll inspiration from these ideas and tips:
Want to show off your client’s industry expertise and spark some friendly competition?
Create a poll that pits two hot trends against each other. Let your clients’ followers decide which trend reigns supreme.
It’s like a virtual fashion face-off but for the attention of your clients’ target audiences.
Inject some laughter and engagement into your client’s Facebook game.
Post a hilarious or quirky photo and invite your clients’ followers to come up with the wittiest captions. Let them vote for their favorite captions in a poll.
The winner gets bragging rights and a dose of viral fame.
Building anticipation for your client’s new product or service? Share exclusive sneak peeks or teasers and let your client’s audience decide which feature they’re most excited about.
Create a poll where they can vote for their favorite teaser or guess what the big reveal might be. It’s a great way to engage your client’s followers.
Showcase your clients’ industry knowledge and engage their audience with a poll that asks them to weigh in on industry trends, predictions, or burning questions.
Let your clients’ followers feel like experts by giving them a voice and an opportunity to share their insights. Plus, you and your clients can gain valuable insights from audience perspectives.
Your agency can even leverage this tactic to engage potential customers, helping you learn how to get clients on Facebook.
Tap into the storytelling skills of your clients’ audiences.
Create a Facebook poll that asks followers to contribute to an ongoing narrative.
Post a sentence or two of a story and let your clients’ followers vote on what should happen next.
Watch the story unfold interactively and collaboratively. It can do wonders for your clients’ engagement rates.
Check out the frequently asked questions about creating Facebook polls below.
The polls feature in Facebook Messenger is only available for groups with more than two people. You can’t create a poll in a private chat.
Also, Messenger polls are not accessible in countries like Japan and a few European countries.
You can also troubleshoot if the Facebook poll feature still doesn’t show. Try restarting your device, updating the app, or uninstalling and installing it.
Only Facebook Group admins and members can vote on polls.
If you’re not the Group admin and don’t see the poll option, it could be because the Group admins do not allow posting polls.
Remember to keep your clients’ Facebook polls respectful and compliant with Facebook’s community guidelines.
If you share the polls on Instagram, ensure they follow Instagram’s community guidelines too.
Anyone (if the poll is public) who clicks on the poll after it ends can view the results.
The page admin can click on the number of votes to view who voted for each option.
Harnessing the power of Facebook polls helps elevate your clients’ engagement strategies while gaining valuable insights from their audience.
Leverage polls to boost brand awareness, conduct market research or add an interactive element to your clients’ social media campaigns.
Create and publish your clients’ Facebook polls easily with Vista Social.
Try Vista Social for free to experience and explore how the platform can help you manage your clients’ social media accounts, content, and campaigns like a pro.
About the Author
Jimmy Rodela is a seasoned freelance writer and content marketer with over 8 years of experience, with work appearing on sites such as Business.com, Yahoo, SEMRush, and SearchEnginePeople. He specializes in digital marketing, small business strategy, marketing automation, and content development.
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