Vista Social

How to Make Playlists on TikTok and Get More Views

Updated on February 28, 2024

9 min to read

Content Writer

Published March 13, 2023

How to Make Playlists on TikTok and Get More Views
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Hey marketers and creators – we know you’re always on the lookout for fresh ways to engage your audience and increase your reach.

So today, we’re here to spill the tea on a new feature that can help you do just that: learn how to make playlists on TikTok.

Not only can playlists keep your followers tuned in for longer, but they also make it easy to organize your content and give viewers a taste of your unique style.

Ready to channel your inner DJ? 🎶✨

via GIPHY

We’re breaking down how to make TikTok playlists and use them to get more views below!

Table of contents

What you’ll learn:

  • What is the TikTok playlist feature?
  • Who can create playlists on TikTok?
  • Why do you need to make playlists on TikTok?
  • How to make playlists on TikTok: Step-by-step guide
  • How to add new videos to existing playlists
  • Tips for creating engaging TikTok playlists
  • Customers Also Ask
  • Get more TikTok engagements and followers

What is the TikTok playlist feature?

TikTok playlists or “Creator Playlists” are collections of related videos compiled by creators. This helps viewers find related videos about specific topics quickly and easily. 

Source: jera.bean on TikTok

In exchange, playlists distribute views to older videos that might be hard to find. This is a major win for creators, with a bunch of old videos gathering virtual dust. 🧹

As a marketer or creator, it’s part of your responsibility to seek out any and all opportunities for growth on your social media profiles.

Luckily, with TikTok Creator Playlists, there’s no shortage of potential! This feature opens up a world of possibilities for boosting engagement, increasing reach, and showcasing your client’s unique content.

While Creator Playlists are typically thought of as a user-focused feature, brands can also take advantage of playlists to showcase their unique offerings. Think Q&A sessions, tutorials, breaking news updates, dance videos – the sky’s the limit!

By creating playlists that highlight your brand’s strengths and personality, you can attract new followers and keep your existing ones coming back for more.

PSA: Each TikTok video can only be included in one playlist at a time, which means you’ll want to carefully plan out playlist themes in advance. And if you need to move a video to a different playlist, you’ll need to first remove it from its current playlist.

But who can actually create a playlist, you ask? Keep reading to find out! We’ll spill the beans on the eligibility requirements and walk you through the steps to get started.

Who can create a playlist on TikTok?

At the time of writing this guide, not everyone has access to the TikTok Creator Playlist feature. 

According to a TikTok announcement, only creators with at least 10,000 followers can create playlists. 

That said, if your client is interested in creating playlists but has less than 10,000 followers, focus on growing their following first. 

If you’re feeling intimidated by the thought of reaching 10,000 followers on social media, don’t worry – it’s a common feeling! But don’t let that number overwhelm you – you’ve got this! 💙✨

Once you learn how to get 1,000 followers on TikTok, helping clients hit 10,000 followers is just a matter of consistency. 

Tips to reach the eligibility requirement for TikTok playlists

Not enough followers for TikTok Creator Playlist? Here are five proven strategies to bolster your client’s follower count: 

  1. Participate in TikTok challenges. Social media challenges grab tons of engagement on TikTok. Participate in trending challenges or work with clients to come up with something original. 
  2. Schedule your client’s TikTok videos at the right time. Post TikTok videos at your target audience’s most active times to maximize visibility. Use all-in-one Social Media Management (SMM) platforms like Vista Social to identify the ideal posting times on TikTok and automate social media publishing
  3. Follow other users. Reach more users by following their accounts and popping into their notifications. Feel free to unfollow those who don’t follow back after a few days. This will help you maintain a healthy following-to-follower ratio. 
  4. Incorporate trending elements into your client’s videos: Use trending audio, effects, and hashtags to boost your client’s discoverability on TikTok. This enables your client to appear to TikTok users whenever they try to use the same elements. 
  5. React to popular TikTok accounts. Post reaction videos to get the attention of other creators and their followers. Use the built-in “Duet” feature or video editing apps like InShot, VistaCreate, and KineMaster to add special effects. 
  6. Mention popular TikTok quotes. Popular TikTok quotes like “wait until the end” and “a wise man once said” make videos more entertaining and eye-catching. Just try to find a TikTok quote that aligns between your video’s context and the target audience’s preferences.

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Why do you need to make playlists on TikTok?

When your clients hit the sweet 10k followers mark, it’s time to make some killer playlists on their TikTok.

A general rule of thumb is that you always want to make TikTok playlists fun and easy for viewers. Engaging videos plus the ease of consumption is a match made in heaven for viral potential.

Always encourage your clients and teach them how to make killer TikTok playlists; apart from this essential knowledge, TikTok playlists make it intuitive to binge on your feed. If they liked your video in a playlist, one similar to it is next on the list.

This the the ultimate game-changer for creators with serial content. One huge benefit of making a TikTok playlist is its feature for series or episodic content creators.

It’s just like it sounds. A set of videos meant to be watched in sequence, often with a guiding narrative all throughout.

Consider a TikTok series akin to a mini-TV show. Release sequential episodes with cliffhangers to captivate your viewers, ensuring they eagerly return for more.

This feature also made it possible and easy for people to trace the next episode in a series.

When followers or viewers discover an episode from their For You Page, TikTok playlists will help them find the next one without getting lost in your other content.

This gives them a seamless experience, making them want to keep returning for more content.

Now, let’s take a deep dive into making awesome playlists on TikTok.

How to make playlists on TikTok: Step-by-step guide

Once your client is eligible for TikTok Creator Playlists, follow these steps to help them get started:

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  1. Launch the TikTok app and head to your client’s profile page. 
  2. Tap ‘Sort videos into playlists’ (found between the profile tabs and content feed) or tap the ‘Plus’ icon if you’re managing an account with existing playlists.
  3. Enter a name for the playlist and tap ‘Next.’ 
  4. Tick the checkboxes of the videos you want to include in the playlist and tap ‘Next.’ 
  5. Arrange the videos in the order you want and tap ‘Create playlist.’ 

Our latest hack lets you plan and curate playlists at lightning speed! But here’s the lowdown: Only public videos can be added to playlists.

You can also create playlists from the TikTok video directly using these steps: 

  1. Launch the TikTok app, head to your client’s profile, and find the public video you want to add. 
  2. Tap and hold on the video or tap the three-dot icon in the bottom-right corner. 
  3. Select ‘Add to playlist.’ 
  4. Tap ‘Create a playlist’ and follow the on-screen instructions. 

Happy playlisting! 🎶🎧

How to add videos to an existing playlist

To add new videos to existing TikTok playlists, do the following: 

  1. Launch the TikTok app and open the public video you want to add to a playlist. 
  2. Tap and hold on to the video to pull up the settings menu. 
  3. Tap ‘Add to playlist.’ 
  4. Select the playlist you want to use. 

New videos can also be added to a playlist directly from the post screen!

Simply select the option ‘Add to playlist’ just before hitting publish and pick the desired playlist. Voila, you’re all set!

If you don’t see the option to create a playlist on the videos tab, check if your client meets the eligibility requirements. 

Remember, TikTok only allows creator accounts with at least 10,000 followers to create playlists on the platform. If your account already has 10,000 followers or more, check if your app is updated and get assistance from the TikTok support team.

How to submit a report to TikTok

To get started, fire up the TikTok app and navigate to your profile page. Then, give the upper-right corner a little tap on the hamburger settings icon and select ‘Settings and privacy.’

Go to settings.
Image Source: TikTok.com

From there, scroll down to “Support & About” and tap ‘Report a problem.’

Tap Report a problem.
Image Source: TikTok.com

Scroll to the bottom of the page and tap ‘Submit a report.’ 

Consider including some visuals like screenshots or clips showcasing your client’s impressive follower count and the current version of your TikTok app.

This will help illustrate the problem and make it easier for TikTok’s support team to investigate the issue.

Tap ‘Submit’ to send your request.

Send your request.
Image Source: TikTok.com

Give TikTok’s support team some time to get back to you – typically, they respond within 24-48 hours. Assuming your client’s account is eligible, you should be able to find the playlist feature right on their profile page.

Happy creating! 🤩

Tips for creating engaging TikTok playlists

Make the most out of TikTok playlists using these strategies: 

  • Define content themes. Plan how you’ll group videos into playlists by defining recurring themes in your content strategy. For example, you can make a playlist for tutorials, product reviews, comparisons, or any other category relevant to your client’s brand. 
  • Share playlists as a package. TikTok playlists change the dynamics of how to repost on TikTok and other social media platforms. Rather than reposting individual videos, share the whole playlist and encourage viewers to watch them all. 
  • Sort playlist videos in the right order. Mind the arrangement of videos when building a playlist. If they’re meant to be watched in order, put the videos that must be watched first at the top. 
  • Schedule special playlists. Use Vista Social to share TikTok playlists with a wider audience. Paste the link to your playlist and schedule them at the ideal posting times to reach as many users as possible 
  • Tell long, meaty stories. Playlists offer a workaround to TikTok’s video length restrictions. If you’re in charge of your client’s video content, shoot a lengthy video, split them up with a video editing tool, and upload them as parts of one playlist. 
  • Create playlists with deleted videos. Once you learn how to find deleted TikTok videos, compile them into a special playlist. Don’t forget to observe TikTok’s community guidelines (learning how to get unbanned from TikTok is a whole different challenge).
  • Use playlist hashtags. Vista Social can also help you find relevant hashtag ideas for TikTok playlists. Some ideas are “#compilation,” “#playlist,” “#tutorials,” and “#deletedtoks.”
  • Measure performance. After creating playlists, check if you get an increase in views for all added videos. Use TikTok analytics or Vista Social’s cross-channel reports to identify potential improvements. 

Common questions on how to make a playlist on TikTok

1. How can I make playlists on TikTok?

Steps to create playlists on TikTok: 

  1. Go to your client’s TikTok profile page. 
  2. Tap ‘Sort videos into playlists’ (or the ‘Plus’ button if you’re managing an account with existing playlists). 
  3. Give your playlist a name. 
  4. Select the videos you want to add to your playlist and tap ‘Next.’ 
  5. Rearrange your playlist videos and tap ‘Create playlist.’ 

2. Why can’t I create a playlist on TikTok?

Before you can start creating playlists, be sure to update your TikTok app to the latest version – you don’t want to miss out on any new features!

Also, keep in mind that you’ll need to have at least 10,000 followers on your account in order to create playlists.

If you’ve met these requirements but still can’t seem to get your playlists up and running, don’t worry – just send a report to TikTok’s support team, and they’ll help you sort it out.

3. Where is the playlist button on TikTok?

The playlist button is on your client’s profile page below the bio. You can also create playlists from videos through the settings menu. 

Get more TikTok engagements and followers

There you have it – everything you need to know to start creating killer playlists on TikTok and boost your views! Whether you’re a content creator or marketer, playlists are an awesome way to keep your audience engaged and showcase your unique style.

And with Vista Social’s TikTok management tools, it’s easier than ever to plan, schedule, and publish your content all in one place. From auto-publishing to hashtag suggestions to analytics tracking, Vista Social has you covered. 💙✨

So what are you waiting for? Start creating your playlists today and take your TikTok game to the next level with Vista Social!

About the Author

Content Writer

Jimmy Rodela is a social media and content marketing consultant with over 9 years of experience, with work appearing on sites such as Business.com, Yahoo, SEMRush, and SearchEnginePeople. He specializes in social media, content marketing, SaaS, small business strategy, marketing automation, and content development.

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