Hey marketers and creators – we know you’re always on the lookout for fresh ways to engage your audience and increase your reach.
So today, we’re here to spill the tea on a new feature that can help you do just that: learn how to make playlists on TikTok.
Not only can playlists keep your followers tuned in for longer, but they also make it easy to organize your content and give viewers a taste of your unique style.
Ready to channel your inner DJ? 🎶✨
We’re breaking down how to make TikTok playlists and use them to get more views below!
TikTok playlists or “Creator Playlists” are collections of related videos compiled by creators. This helps viewers find related videos about specific topics quickly and easily.
In exchange, playlists distribute views to older videos that might be hard to find. This is a major win for creators, with a bunch of old videos gathering virtual dust. 🧹
As a marketer or creator, it’s part of your responsibility to seek out any and all opportunities for growth on your social media profiles.
Luckily, with TikTok Creator Playlists, there’s no shortage of potential! This feature opens up a world of possibilities for boosting engagement, increasing reach, and showcasing your client’s unique content.
While Creator Playlists are typically thought of as a user-focused feature, brands can also take advantage of playlists to showcase their unique offerings. Think Q&A sessions, tutorials, breaking news updates, dance videos – the sky’s the limit!
By creating playlists that highlight your brand’s strengths and personality, you can attract new followers and keep your existing ones coming back for more.
PSA: Each TikTok video can only be included in one playlist at a time, which means you’ll want to carefully plan out playlist themes in advance. And if you need to move a video to a different playlist, you’ll need to first remove it from its current playlist.
But who can actually create a playlist, you ask? Keep reading to find out! We’ll spill the beans on the eligibility requirements and walk you through the steps to get started.
At the time of writing this guide, not everyone has access to the TikTok Creator Playlist feature.
According to a TikTok announcement, only creators with at least 10,000 followers can create playlists.
That said, if your client is interested in creating playlists but has less than 10,000 followers, focus on growing their following first.
If you’re feeling intimidated by the thought of reaching 10,000 followers on social media, don’t worry – it’s a common feeling! But don’t let that number overwhelm you – you’ve got this! 💙✨
Once you learn how to get 1,000 followers on TikTok, helping clients hit 10,000 followers is just a matter of consistency.
Not enough followers for TikTok Creator Playlist? Here are five proven strategies to bolster your client’s follower count:
Ready to give your content workflow and posts a major upgrade? Try AI Assistant powered by ChatGPT today! 🤖💙
When your clients hit the sweet 10k followers mark, it’s time to make some killer playlists on their TikTok.
A general rule of thumb is that you always want to make TikTok playlists fun and easy for viewers. Engaging videos plus the ease of consumption is a match made in heaven for viral potential.
Always encourage your clients and teach them how to make killer TikTok playlists; apart from this essential knowledge, TikTok playlists make it intuitive to binge on your feed. If they liked your video in a playlist, one similar to it is next on the list.
This the the ultimate game-changer for creators with serial content. One huge benefit of making a TikTok playlist is its feature for series or episodic content creators.
It’s just like it sounds. A set of videos meant to be watched in sequence, often with a guiding narrative all throughout.
Consider a TikTok series akin to a mini-TV show. Release sequential episodes with cliffhangers to captivate your viewers, ensuring they eagerly return for more.
This feature also made it possible and easy for people to trace the next episode in a series.
When followers or viewers discover an episode from their For You Page, TikTok playlists will help them find the next one without getting lost in your other content.
This gives them a seamless experience, making them want to keep returning for more content.
Now, let’s take a deep dive into making awesome playlists on TikTok.
Once your client is eligible for TikTok Creator Playlists, follow these steps to help them get started:
Our latest hack lets you plan and curate playlists at lightning speed! But here’s the lowdown: Only public videos can be added to playlists.
You can also create playlists from the TikTok video directly using these steps:
Happy playlisting! 🎶🎧
To add new videos to existing TikTok playlists, do the following:
New videos can also be added to a playlist directly from the post screen!
Simply select the option ‘Add to playlist’ just before hitting publish and pick the desired playlist. Voila, you’re all set!
If you don’t see the option to create a playlist on the videos tab, check if your client meets the eligibility requirements.
Remember, TikTok only allows creator accounts with at least 10,000 followers to create playlists on the platform. If your account already has 10,000 followers or more, check if your app is updated and get assistance from the TikTok support team.
To get started, fire up the TikTok app and navigate to your profile page. Then, give the upper-right corner a little tap on the hamburger settings icon and select ‘Settings and privacy.’
From there, scroll down to “Support & About” and tap ‘Report a problem.’
Scroll to the bottom of the page and tap ‘Submit a report.’
Consider including some visuals like screenshots or clips showcasing your client’s impressive follower count and the current version of your TikTok app.
This will help illustrate the problem and make it easier for TikTok’s support team to investigate the issue.
Tap ‘Submit’ to send your request.
Give TikTok’s support team some time to get back to you – typically, they respond within 24-48 hours. Assuming your client’s account is eligible, you should be able to find the playlist feature right on their profile page.
Happy creating! 🤩
Make the most out of TikTok playlists using these strategies:
Steps to create playlists on TikTok:
Before you can start creating playlists, be sure to update your TikTok app to the latest version – you don’t want to miss out on any new features!
Also, keep in mind that you’ll need to have at least 10,000 followers on your account in order to create playlists.
If you’ve met these requirements but still can’t seem to get your playlists up and running, don’t worry – just send a report to TikTok’s support team, and they’ll help you sort it out.
The playlist button is on your client’s profile page below the bio. You can also create playlists from videos through the settings menu.
There you have it – everything you need to know to start creating killer playlists on TikTok and boost your views! Whether you’re a content creator or marketer, playlists are an awesome way to keep your audience engaged and showcase your unique style.
And with Vista Social’s TikTok management tools, it’s easier than ever to plan, schedule, and publish your content all in one place. From auto-publishing to hashtag suggestions to analytics tracking, Vista Social has you covered. 💙✨
So what are you waiting for? Start creating your playlists today and take your TikTok game to the next level with Vista Social!
About the Author
Jimmy Rodela is a social media and content marketing consultant with over 9 years of experience, with work appearing on sites such as Business.com, Yahoo, SEMRush, and SearchEnginePeople. He specializes in social media, content marketing, SaaS, small business strategy, marketing automation, and content development.
Our newsletter is packed with the hottest posts and latest news in social media.
You have many things to do.
Let us help you with social media.
Use our free plan to build momentum for your social media presence.
Or skip ahead and try our paid plan to scale your social media efforts.
P.S. It will be a piece of cake 🍰 with Vista Social
Subscribe to keep up with fresh news
and exciting updates
We promise not to spam you!