10+ Sprout Social Alternatives Worth Trying (Free & Paid)

What are the best free (and paid) Sprout Social alternatives?

What are the features and pricing packages of these alternatives?
And why should you choose them over Sprout Social?

These questions are worth considering because these are c-o-u-n-t-l-e-s-s Sprout Social alternatives online.
And if you don’t know what you’re looking for, you’ll only get confused and overwhelmed.

Or worse…

You might opt for a social media management software that isn’t really a great fit for your dynamics.

For social media managers and agency owners handling multiple accounts, choosing the wrong software can be disastrous.

To help you steer clear of this potential pitfall, we’ve rounded up the top 10+ Sprout Social alternatives worth considering.

What you’ll learn:

• What is Sprout Social?
• Top 10+ Sprout Social Alternatives
• What are the FAQs on Sprout Social alternatives?
• Which Sprout Social alternatives best suit your needs?

What is Sprout Social?

Sprout Social is a popular social media management and intelligence solution with fully integrated social listening, marketing, customer service, employee advocacy, and data analysis features. 

The platform’s core features include content publishing and scheduling, social inbox and engagement tools, analytics and reporting, team collaboration options, and integrations with other apps. 

Sprout Social’s wide range of features makes it a powerful solution for supercharging social media management and audience engagement workflows.

Some of Sprout Social’s notable features include the following:

• Smart inbox
• Customizable social media reports and in-depth engagement metrics tracking
• Brand monitoring
• Competitor analysis
• Post queue management 
• Visual content calendar
• Social CRM tools such as conversation tagging and adding notes 
• Third-party tool integrations
• Campaign management tools

Sprout Social is for you if you want a user-friendly platform with comprehensive features to manage all your social media efforts. 

However, Sprout Social may not be the best option if you have a limited budget and want a more cost-effective tool since the platform can be pricey compared to similar solutions. 

Plus, mastering Sprout Social’s extensive features can involve a learning curve, which can delay your onboarding and deployment. 

Top 10+ Sprout Social Alternatives

If Sprout Social isn’t your cup of tea, check out the top alternatives below. 

1. Vista Social

Vista Social is a modern, all-in-one social media management platform with sophisticated post scheduling, engagement management, and analytics features. 

The platform offers a free plan with access to essential social media management features. 

You can get advanced features with the platform’s affordable paid plans with a 14-day free trial.

• Standard: $39 per month
• Professional: $79 per month
• Advanced: $149 per month
• Enterprise: Starts at $379 per month 

You can get 20% off each plan with yearly billing. 

Who is Vista Social best for?

• Creators 
• Small to medium-sized Businesses 
• Social media managers and professionals
• Small social media marketing teams
• Marketing teams 
• Marketing agencies
• Enterprises

Vista Social’s standout features

• AI Assistant for generating and refining post captions and message, comment, and review replies
• Post scheduling and customization options, including bulk and smart scheduling features
• Optimal time recommendations based on previous engagement data and optimization algorithms
• Saved mentions, hashtags, and captions
• Canva integration 
• Trending audio library
• Visual Planner with a drag-and-drop tool
• Hashtag suggestions
• First like and comment options to jumpstart engagement
• Boost social media posts
• Team collaboration tools such as calendar, inbox, and post for review Notes, single and multi-stage approval workflows, and a shared content calendar
• Robust reporting and analytics, including features such as custom report templates, scheduling reports, and an intuitive share link for easy report sharing
• Sentiment analysis

Must read: Social Media Sentiment Analysis: A Comprehensive Guide

• Smart social inbox
• Review monitoring and management
• Social listening and an option to respond to Facebook and Google Business reviews without leaving Vista Social
• Link in bio tool with custom domains for your Vista Pages (landing pages)

Vista Social was one of the first to offer (Instagram carousel posting) automatically, and it has honestly saved me so much time! Will be using Vista Social for the rest of my working career!” — Joshua Hunter-Atencia, Founder of the Venandi Group

2. CoSchedule

Image source: coschedule.com

CoSchedule is an AI marketing calendar that provides centralized space for your content marketing efforts across your clients’ websites, social media pages, and other online channels. 

The software’s free forever plan includes basic tools and limited channels, with its paid plans offering more features. 

The lowest-tier plan (Social Calendar) starts at $19 per user/month when billed annually.

Who is CoSchedule best for?   

• Content creators
• Marketers and marketing teams
• Social media managers
• Agencies

CoSchedule’s standout features

• Social Composer
• Social campaign management tools
• ReQueue Social Automation
• Social templates
• Social campaign, engagement, and profile reports
• Bulk social upload
• Best Time Scheduler
• AI Social Assistant
• AI image generation
• Drag and drop rescheduling 
• Social Message Optimizer

3. Metricool

Image source: metricool.com

Metricool is a one-stop shop for managing your social media efforts and online ad campaigns. 

The tool offers a free plan with limited features for one user or brand. 

Metricool’s Starter plan starts at $18/month (annual payment). 

Who is Metricool best for?   

• Freelancers
• Social media managers
• Small businesses
• Brands
• Agencies
• Entrepreneurs

Metricool’s standout features

• Visual calendar for easy content planning
• Detailed social media analytics and visual reports, including competitor analysis
• AI Copywriting Assistant
• Hashtag tracker
• SmartLinks to track and measure campaign effectiveness
• Content approval 

“Metricool was the answer to my prayers! I love how simple this tool is and how it makes my life so much easier by simply unifying all of my data together. Metricool is not an alternative to Google Analytics but works in tandem with it and social media analytics tools.” — Shane Barker, Founder @TraceFuse.ai

4. Agorapulse

Image source: agorapulse.com

Agorapulse is a social media management tool with content publishing, post scheduling, and social account usage reporting features. 

The platform has a free plan with limited, essential features. 

Agorapulse’s paid plans include a 30-day free trial. 

The Standard plan starts at $79/user per month (annually billed). 

Who is Agorapulse best for?

• Small teams
• Agencies 
• Businesses

Agorapulse’s standout features

• Intuitive content publishing tools
• Social Inbox
• Social listening tool
• Social ROI tools and reports
• Insightful analytics 
• Brand advocacy
• AI Writing Assistant

Must read: 10 Best Buffer Alternatives & Competitors in 2023

5. Social Champ

Image source: socialchamp.io

Social Champ is a social media management platform that can streamline workflows via automation and powerful features. 

The tool offers a free plan with limited social media management features. 

Social Champ’s paid plans start with the Champion plan at $26/month when billed annually. 

Who is Social Champ best for?

• Individual users
• Marketing teams
• Social media managers
• Business owners
• Agencies

Must read: When to Automate Social Media

Social Champ’s standout features

• Content scheduling and automated publishing
• Bulk uploading
• Automated content reposting 
• Detailed analytics and reporting
• Team collaboration 
• Centralized inbox
• Drag and drop content calendar planning
• Auto RSS
• Social listening

“Social Champ is a pretty comprehensive tool and has a plan for everyone. It’s a great fit for people who are looking for a solution with great customer support and multiple small and big features. The tool offers amazing functionality, clean UI, easy workflows, and unmatchable customer support!” — Ian Anderson Gray, Founder of the Confident Live® Marketing Academy

6. Missinglettr

Image source: missinglettr.com

Missinglettr is a social marketing platform with content management, publishing, and distribution features designed to put your workflows into autopilot.

The tool offers a free plan with basic features. 

Missinglettr’s paid plans start with Solo AI at $12/month when billed yearly (the first two months of use are free). 

Who is Missinglettr best for?

• Content creators
• Bloggers
• Small business owners
• Marketing agencies

Missinglettr’s standout features

• Drip campaigns that automatically turn blog posts into social campaigns you can schedule to be shared over a specific period
• Content curation tools
• Social media calendar
• Social media metrics tracking and analytics
• Built-in image and GIF library
• Automatic reposting

7. Sprinklr Social

Image source: sprinklr.com

Sprinklr is a customer experience and social media management platform. 

Its Sprinklr Social feature can help you seamlessly manage your clients’ social media initiatives across teams, brands, and locations. 

Sprinklr’s Self-Serve offerings include a 30-day free trial but no free plan. 

You can start with the Self-Serve Social Media Management Solution for $119/seat per month (billed annually). 

Must read: Social Media Management Tools for Churches

Who is Sprinklr best for?

• Brands
• Large businesses 
• Enterprises

Sprinklr Social’s standout features

• Unified customer experience management
• Advanced social media management tools
• Detailed analytics and reporting
• Social listening tool
• Integrated marketing campaigns
• Collaboration tools such as task assignments and shared calendars

Must read: Top 10 Sprinklr Alternatives & Competitors in 2024

8. Sociality.io

Image source: sociality.io

Social media management software Sociality.io can help you create collaborative and scalable workflows for seamless content scheduling, performance analytics, engagement management, and competitor tracking. 

Sociality.io’s Pro plan starts at $8 monthly when billed annually. The tool’s pricing plans include a 14-day free trial. 

Who is Sociality.io best for?

• Small businesses
• Social media managers
• Enterprises

Must read: Social Media Interaction Post Ideas This 2022

Sociality.io’s standout features

• Centralized Engage Module to handle all social media interactions in one place
• A Publish Module that provides one collaborative dashboard for managing and scheduling social media content
• Listen Module for tracking brand mentions and insights, including sentiment analysis
• Competitor analysis
• Comprehensive reports and analytics

“Sociality.io helped me to automate routine and manual tasks, so I could focus on strategic and creative planning.” — Zeynep Serra Avan, AnnounceKit Content Editor

9. Sendible

Image source: sendible.com

All-in-one platform Sendible offers efficient and effective social media scheduling, tracking, and reporting features. 

Sendible offers a wide array of scalable paid plans, including a 14-day free trial for each plan. 

The Creator plan starts at $25/month when billed yearly. 

Who is Sendible best for?

• Mid-sized businesses
• Agencies
• Enterprise brands
• Teams
• Social media managers

Sendible’s standout features

• Smart queues
• AI Assist
• Campaign management tools
• Optimal content publishing times
• Client Connect
• Bulk importing
• Priority Inbox
• Smart Compose Box
• Content Management
• UTM Tracking

10. Hootsuite

Image source: hootsuite.com

Hootsuite is a popular social media management platform that can make managing content, profiles, and campaigns easier and more efficient. 

Hootsuite’s pricing plans include a 30-day free trial. 

You can get the Professional plan for $99/month (billed annually). 

Who is Hootsuite best for?

• Social media managers
• Digital marketing agencies
• Businesses of all sizes

Hootsuite’s standout features

• Robust publishing and scheduling tools
• Social media monitoring via mentions, hashtags, and keyword tracking
• Detailed analytics and reporting
• Team collaboration tools such as permissions management and assigning tasks
• Content library
• Campaign management tools
• AI content creation
• Social advertising
• Employee advocacy
• Best times to post

Must read: Top 10 Loomly Alternatives & Competitors in 2023

11. Statusbrew

Image source: statusbrew.com

Statusbrew is a social media management and marketing solution that simplifies your campaign management, content creation, engagement tracking, and performance analysis workflows. 

The Statusbrew pricing plans include a 14-day free trial with free migration and onboarding services. 

The platform offers a plan for growing agencies that start at $49/month per client. 

Who is Statusbrew best for?

• Sales representative
• Marketing managers
• Freelancers
• Small to medium-sized businesses
• Agencies
• Individual users
• Influencers

Statusbrew’s standout features

• Unified social inbox
• Advanced publishing features
• Robust social analytics and detailed reports
• Social listening
• Collaboration tools, including comment moderation and shared calendars
• Custom approval workflows
• Audience targeting
• Ad campaign management tools

“ We’ve struggled to handle hundreds of comments per day manually. We’ve tried lots of platforms, but none of them could handle answering comments on Dynamic Ads…until we found Statusbrew!” — Kimberly Shearer, CMO at Think Huge

What are the FAQs on Sprout Social alternatives?

Are free Sprout Social alternatives reliable?

Absolutely. 

Many Sprout Social alternatives provide robust and reliable tools, often including paid plans that give you access to advanced features. 

Can you try Sprout Social alternatives for free before committing to a paid plan?

Yes. 

Many social media management tools, similar to Sprout Social, offer free trials to let users explore and sample the essential features. 

Must read: Top Features for Social Media Management Tools

What are important considerations when looking for Sprout Social alternatives?

It can vary depending on your specific needs from a social media management tool. 

Some crucial considerations can include the following:

• Features and functionalities
• The tool’s pricing and your budget
• The tool’s ease of use and interface
• Scalability and flexibility
• Integration options
• Customer support 
• The tool’s customization options
• User reviews and testimonials
• Trial and demo 

Which Sprout Social alternatives best suit your needs?

Finding the right Sprout Social alternative can take some digging and experimenting. 

Know everything you can about your potential social media management platform before investing. 

If you want a cost-effective platform with essential and advanced social media management features, Vista Social is your best bet.

Start your FREE Vista Social account now.