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How to Choose the Best Social Media Platform for Your Brand
Unlocking your brand’s full potential starts with choosing the right social media platform!
Updated on November 27, 2024
8 min to read
Content Writer
Published November 10, 2024
What are the pros and cons of using Mertricool?
Is it a great fit for all user types?
And what are the top Metricool alternatives that social media managers or agencies can use?
These are some of the many questions we’ll cover in this guide.
By the time you’re done reading, you’ll have uncovered several alternatives to Metricool worth exploring.
You’ll discover the features these alternatives offer, their pricing plans, and what makes each one a strong alternative to Metricool.
Metricool is a comprehensive social media management and analytics tool designed to help users manage, track, and analyze digital content and ads across online platforms.
Metricool’s advanced features include the following:
Metricool can help you with the following tasks:
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Metricool offers a free plan with limited features.
The tool’s Starter plan starts at $18/month with annual payment ($22/month with monthly payment).
What social media marketing leaders and influencers think and say about Metricool
Like many tools, there can be pros and cons to using Metricool.
Pros
Must read: Most Affordable Social Media Scheduler [2024 Comparison]
Cons
While Metricool can be a great tool, there are social media management tools that can be more suitable for you, including the following.
Must read: Top Features for Social Media Management Tools
Price
Vista Social offers a free plan with basic features and a 14-day free trial with the paid plans.
The platform offers cost-effective paid plans:
You can get 20% off with yearly billing.
What is Vista Social?
Vista Social is a modern, all-in-one social media management and optimization platform with essential and advanced features.
Must read: The Best Social Media Management Tools for Franchises [2024]
It offers social media post scheduling and publishing, reporting, analytics, engagement and community management, social listening, review management, and more, making it an excellent Metricool alternative.
Advanced features
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Pricing
Planable’s free plan offers limited features.
The tool’s Basic plan starts at $33/workspace per month if billed annually ($39/workspace per month with monthly billing).
What is Planable?
Planable is a social media management and collaboration tool that helps marketers efficiently plan, schedule, collaborate on, and schedule content.
Must read: 10 Social Media Collaboration Tools for Marketing Teams
Advanced features
Pricing
You can try Social Champ’s plans for free for 14 days.
The tool’s Champion plan starts at $26/month when billed yearly ($29/month if billed annually).
What is Social Champ?
Social Champ is designed to be a result-driven social media management platform that streamlines critical tasks, from content scheduling to performance tracking via analytics.
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Advanced features
Price
Agorapulse offers a 30-day free trial with all its paid plans (you’ll need a quote for custom plans).
The Standard plan starts at $79 per user/month (billed annually) or $99 per user/month (billed monthly).
What is Agorapulse?
Agorapulse is a social media management software that helps you organize, streamline, and manage your social media tasks, profiles, content, and campaigns in one platform.
Advanced features
Price
Later’s paid plans include a 14-day free trial.
The Starter plan starts at $16.67/month (billed yearly).
What is Later?
Later is a social media management and influencer solution for creating, publishing, and managing content and collaborating with creators.
Advanced features
Try Vista Social for Free
A social media management platform that actually helps you grow with easy-to-use content planning, scheduling, engagement and analytics tools.
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Hootsuite’s Professional and Team plans come with a 30-day free trial.
The Professional plan costs $99/month for one user and ten social media accounts.
What is Hootsuite?
Hootsuite is a social media marketing and management tool that brings all your scheduling, social listening, content creation, publishing, and analytics in one place.
Advanced features
Price
Sendible offers a 14-day free trial for its Creator, Traction, and Scale plans.
The Creator plan starts at $25/month (billed yearly) or $29/month when billed yearly.
To get a custom quote for the Advanced and Enterprise plans, you’ll need to contact Sendible and book a demo.
What is Sendible?
Sendible is a social media management solution that helps you schedule content, engage audiences, and track and measure content performance.
Advanced features
Price
All of Loomly’s paid plans include a 15-day free trial.
The Base plan, which includes two users and ten social media accounts, starts at $32/month when billed annually.
What is Loomly?
Loomly is a social media management platform that makes creating, scheduling, optimizing, and analyzing content across social channels easier from one collaborative space.
Must read: Top 10 Loomly Alternatives & Competitors in 2023
Advanced features
Price
SocialPilot offers a 14-day free trial with all its plans (Professional, Small Team, Agency, and Agency+).
The Professional plan starts at $25/month when billed annually ($30/month when billed monthly).
What is SocialPilot?
SocialPilot is a social media scheduling and management suite with powerful analytics, streamlined scheduling, and easy-to-use collaboration features.
Price
Buffer’s pricing structure is based on the number of channels.
The platform offers a free plan that includes three social media channels.
All the paid plans include a 14-day free trial.
The Essentials plan starts at $5/month per channel (yearly billing) or $6/month per channel when billed monthly.
What is Buffer?
Buffer is a social media management platform that helps small businesses schedule posts, analyze content performance, and engage followers and customers across social channels.
If you’re only looking for essential social media management and publishing features, Buffer can be for you.
Must read: 10 Best Buffer Alternatives & Competitors in 2023
Advanced features
Price
All Planoly plans include a 14-day free trial.
The tool’s Starter plan starts at $14/month with annual billing ($16/month when billed monthly).
What is Planoly?
Planoly is a social media management and planning platform that makes scheduling posts, managing multiple social profiles, and organizing content easy.
Advanced features
Check out the commonly asked questions about Metricool alternatives below.
Many users consider Hootsuite a good alternative because of its comprehensive features and integrations with various social media platforms.
However, Hootsuite can be pricey.
Vista Social is a more cost-efficient alternative, with its affordable pricing plans and sophisticated features for businesses of all sizes and users.
It depends on your specific needs, but generally, you can consider the following factors when looking for Metricool alternatives.
There can be several reasons for finding other social media management tools besides Metricool, such as:
Must read: Top 10 Sprinklr Alternatives & Competitors in 2024
The best Metricool alternative, or any tool, is the one that meets your unique needs, from the core features to the cost.
Do some digging, read reviews, and try the tools before investing.
Opt for Vista Social, a robust all-in-one platform that includes everything you need to manage your clients’ social media profiles, content, and campaigns like a boss.
About the Author
Content Writer
Jimmy Rodela is a social media and content marketing consultant with over 9 years of experience, with work appearing on sites such as Business.com, Yahoo, SEMRush, and SearchEnginePeople. He specializes in social media, content marketing, SaaS, small business strategy, marketing automation, and content development.
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