AI for Content Marketing: Triple Your Creative Output
AI for content marketing refers to integrating artificial intelligence technologies into the content creation and distribution process.
Top Benefits of Employee Advocacy: w/ Tips
Employees advocating for your brand can act as social proof—encouraging people to buy your products or join your company because others do.
How to Choose the Best Social Media Platform for Your Brand
Unlocking your brand’s full potential starts with choosing the right social media platform!
Updated on September 13, 2023
9 min to read
Content Writer
Published February 28, 2023
(Published on March 1, 2023 | Updated on September 11,2023)
When leveraged correctly, using TikTok drafts can drastically improve your TikTok marketing initiatives.
It can augment your content reviewing process, enable client-led content approvals, help you prepare content in advance, and more.
Read this guide to learn how to create, edit, post, and delete TikTok drafts. You’ll also learn proven strategies to reap the full benefits of publishing short-form videos on TikTok.
TikTok drafts are unpublished content that can’t be viewed by other TikTok users. But unlike a private video, a TikTok draft still lets you add some final changes to the content.
TikTok users primarily save drafts to resume content creation at a later time. In an agency or business setting, drafts offer additional utility to post-approval workflows.
There are several benefits of saving TikTok drafts for businesses, agencies, and individual users:
Ready to give your content workflow and posts a major upgrade? Try AI Assistant powered by ChatGPT today! 🤖💙
You can find the TikTok drafts folder on your profile page, which is accessible through the app.
Launch the app and tap ‘Profile’ in the bottom menu. The ‘Drafts’ folder should appear as the first entry to your profile feed.
While drafts can only be accessed through the TikTok app, remember that the actual video files are saved locally. That means they won’t be visible on your profile if you log in with a new device.
To save TikTok drafts, tap ‘Next’ at the bottom of the editing screen.
Feel free to optimize your TikTok content by writing a caption, inserting hashtags, tagging other users, and configuring other features (comments, duets, links, etc.). Just remember that you can do all of this later whenever you decide to finish your post.
Tap ‘Drafts’ at the bottom of the page to save your draft.
To edit TikTok drafts, go to your saved drafts page from your profile.
Find and tap the specific TikTok draft you want to edit. This will open the draft video on the TikTok post editor.
Use TikTok’s full array of editing tools to spice up your draft.
Some of the tools you can play with are:
When done, you may save the draft again or publish it to your feed.
To post a TikTok draft, find it on the drafts page, finish editing the content, and tap ‘Post.’
Remember to double-check everything before posting.
Everything—from your caption to your tagged location—is unchangeable once your TikTok post is published. Drafted videos are automatically deleted from the drafts page once they go live.
If you need to make changes, you have to delete the content and learn how to repost on TikTok.
To delete TikTok drafts, head to your drafts page and tap ‘Select’ in the upper-right corner.
Tick the checkboxes of the drafts you wish to delete. When done, tap ‘Delete’ at the bottom.
When the confirmation message appears, tap ‘Delete’ again.
This will instantly refresh your drafts folder without the videos you deleted. If no other draft remains, you’ll be redirected to your profile page.
Be careful when deleting drafts in bulk.
Even if you know how to find deleted TikTok videos, deleted TikTok drafts are unrecoverable.
Unlike published TikTok videos that can be recovered from your device’s “recently deleted” folder, drafts are completely hidden from your device’s gallery and file explorer.
The only way to recover a deleted TikTok draft is if you created a backup.
It’s easy to download TikTok drafts.
Follow the steps below.
Step 1: Go to your TikTok profile, then tap the ‘Drafts’ button. This will show all of your unpublished videos.
Step 2: Tap the video that video that you want to download.
Step 3: Tap ‘Who can watch this video’ then select ‘Only me.’ This part is crucial since if you don’t set this up, others will see this video once you post it.
Step 4: Tap ‘More options’ then tap ‘Save to Device’ so TikTok gains access to your phone.
Step 5: Post the video while clicking the lock icon.
Try Vista Social for Free
A social media management platform that actually helps you grow with easy-to-use content planning, scheduling, engagement and analytics tools.
Get Started NowOnce you’re done with step 5 you’ll see the video in your phone’s gallery.
The process for recovering deleted drafts on TikTok is somewhat lengthy.
If you’re using an Android phone
Go to your Google Photos account to see if the draft is there. If you enabled the automatic backup and sync option, you should be able to see your draft.
If you still can’t find it, tap the ‘Trash’ button.
Google Photos can automatically delete files to save space. If you set up any automatic deletion or space-saving function, then your drafts may have been deleted by Google.
If you’re using an iOS phone
Try using the iCloud service since most iOS phone users use iCloud for backup.
Sign in to your iCloud account. Go to settings. Then tap ‘Recover Files’ from the popup.
From there, you should be able to see the video or file that you want to recover.
Woking with TikTok drafts adds a new dimension to your TikTok content strategy.
Make the most out of TikTok drafts with the following strategies:
Use Vista Social to automate your social media publishing and post TikTok videos at the best possible times.
Vista Social automatically analyzes the performance of previous posts. By analyzing engagement rate fluctuations between different posting times, our platform will help you build a posting schedule that aligns with your audience’s usage.
Before posting your draft, consider expanding your hashtag research strategy to maximize your TikTok video’s reach.
The secret of how to get 1,000 followers on TikTok (and more) is to leverage tools that boost your content’s discoverabilty.
Hashtags, for example, make your content more searchable through the app. They also signal relevance to TikTok users—improving your chances of getting clicks and generating engagement.
Look for popular and trending hashtag ideas on the fly with Vista Social. On the publisher tool, just click the hashtag button, switch to the ‘Hashtag suggestions’ tab, and enter any relevant keyword.
Jazz up your TikTok drafts with trending sounds—boosting your content’s searchability and user engagement factor.
Sounds make TikTok videos more entertaining and captivating, especially if you use tracks your target audiences are familiar with. Furthermore, it makes posts discoverable through the song page.
Get trending audio suggestions in a snap with Vista Social.
From the Vista Social publisher, click the three-dot settings icon in the video’s thumbnail and select ‘Pick sound.’
Within seconds, Vista Social will present dozens of trending sound options you can use to enhance your TikTok video. It’s worth noting that these suggestions are handpicked by Vista Social’s in-house social media experts.
Leverage TikTok drafts to give yourself or your team a chance to refine and polish your video captions.
Here are some ideas you should consider:
Keep your TikTok content safe by consistently saving backups.
To automatically download offline copies of your TikTok videos, open the post editor and tap ‘More options.’
On the “More options” page, switch on the ‘Save to device’ toggle.
That’s it—TikTok will automatically save published posts to your device’s gallery. Remember that this option doesn’t apply to TikTok drafts.
Losing TikTok drafts can be frustrating since you can lose all the hard work and time you put into drafting.
Save yourself from the headache by understanding the mistakes to avoid making when dealing with TikTok drafts:
Your TikTok drafts may disappear if you uninstall and reinstall the app or if you switched to another account. Since TikTok doesn’t save cloud copies of drafts, ensure you create regular backups of your TikTok videos.
Yes, TikTok drafts can be saved to your device’s camera roll even without posting. Just enable the ‘Save to device’ toggle on the TikTok post editor.
Yes—even after being deleted from the app, TikTok videos (except drafts) may still be recoverable from your device’s local storage. Practice creating offline backups of your TikTok content to make recovery easier and more convenient.
Your draft will disappear on TikTok if your account is transferred or moved to a different device.
There are several reasons for this. But for the most part, drafts disappear since they are saved locally on your device. So even if you log into your TikTok account from a different device, you won’t be able to see the drafts you saved.
Whether you’re a TikTok creator, brand, or social media marketing agency, Vista Social equips you with the tools you need to create, publish, and promote killer short-form videos.
Make the most out of your TikTok content strategy today. Sign up for a free Vista Social account here and get to editing!
About the Author
Content Writer
Jimmy Rodela is a social media and content marketing consultant with over 9 years of experience, with work appearing on sites such as Business.com, Yahoo, SEMRush, and SearchEnginePeople. He specializes in social media, content marketing, SaaS, small business strategy, marketing automation, and content development.
Our newsletter is packed with the hottest posts and latest news in social media.
You have many things to do.
Let us help you with social media.
Use our free plan to build momentum for your social media presence.
Or skip ahead and try our paid plan to scale your social media efforts.
P.S. It will be a piece of cake 🍰 with Vista Social
Subscribe to our Newsletter!
to stay updated on the latest and greatest Social Media news
We promise not to spam you!