by Jimmy Rodela
7 min to read
This SocialPilot vs. Hootsuite vs. Vista Social comparison highlights the features, advantages, disadvantages, and pricing of each platform.
All three are among the most popular social media management software for agencies, businesses, and influencers.
But can SocialPilot and Hootsuite keep up with the rapidly-innovating Vista Social?
Let’s find out.
Vista Social provides enterprise-level features you can only find in a top-tier social media platform—for a fraction of the price.
We’re best in class when it comes to features, user interface, content scheduling, and reporting features.
What’s more, we’re one of the very few platforms with unique and innovative features, such as:
Best of all, our features a user-friendly and scalable, and our pricing model is highly affordable.
Whenever you land a new client, just add $3 per social media profile you connect with Vista Social. The pricing structure is THAT straightforward and budget-friendly.
This makes it the perfect social media management tool for growing agencies with growing needs.
We’ve made several comparisons in the past, like Loomly vs. Hootsuite vs. Vista Social. This time, we’re swapping out Loomly with SocialPilot—another social media management platform.
Considering the reputation built by SocialPilot, Hootsuite, and Vista Social, agencies and marketing managers often pit the three social media platforms against each other.
If you’re in the same boat, then you’re in the right place.
Here’s a quick overview of all three platforms.
SocialPilot is a social media account management platform that gives agencies a cloud-based, collaborative workspace for campaigns.
The platform focuses on three areas of social media marketing: content publishing, analytics, and collaboration. You can schedule posts, create profile groups for different clients, manage ads, track social media analytics, brainstorm ideas with your team, and more.
Despite its decent selection of features, SocialPilot manages to create a beginner-friendly interface. Interconnected tools like bulk scheduling, content creation, graphic design, and asset management are found in one place.
SocialPilot supported platforms
Hootsuite is a popular social media marketing tool that can help you schedule content in bulk, curate ideas from authoritative sources, measure analytics, and more.
Despite its age, Hootsuite manages to provide a good user experience after years of visual updates.
The dashboard gives agencies a quick look at their social media marketing performance through the “Social Score” panel. This scoring system grades accounts based on follower health, user engagement, and posting strategy.
Hootsuite supported platforms
Must-read: Later vs. Hootsuite vs. Vista Social
Vista Social strikes the perfect balance of usability and function with its modern and rapidly-evolving visual dashboard.
Manage multiple accounts, schedule posts at optimal times, track analytics, collaborate with your team, and more—without having to go through time-consuming tutorials. And for as little as $3 per month, get first dibs on the latest technologies in social media management.
We’re the first to deliver power features like short-form video scheduling, content calendar live links, comment moderation, font customization, and two-factor authentication.
Our platform also lets you connect review sites like TrustPilot and Yelp so you can take full control over your client’s online presence with one platform.
Vista Social supported platforms
Tip: Check out more pricing information here: Buffer vs. Later vs. Vista Social.
In addition to the features above, Vista Social provides opportunities to elevate the social media management experience and maximize results.
One example is the hashtag recommendations tool, which can be fired up directly via the post editor. Just click the hash icon in the editor, go to the ‘Hashtag suggestions’ tab, and enter a relevant keyword.
Click ‘Suggest’ to reveal trending hashtag ideas that will improve the searchability of your social media content.
Another note-worthy feature is the trending audios tool.
Find trending audio tracks to increase the discoverability of your TikTok posts.
Fire up the post editor, select your TikTok profile, and add a video. When done, click the triple-dot menu icon in the upper-left corner of the video thumbnail and select ‘Pick sound.’
Tick the checkbox of the trending audio you want to use and click ‘Apply sound.’
Don’t forget to preview each audio by clicking the ‘Play’ button below them. Play your video and selected audio side by side to see if it fits.
If you’re happy with the results, close the trending sounds window and finish scheduling your post.
Customer support is crucial in all paid platforms designed to help agencies or small businesses with essential tasks—from lead generation to social media marketing.
Below is a quick rundown of the support options offered by SocialPilot, Hootsuite, and Vista Social:
SocialPilot enables self-guided learning through “Instant Answers” and the in-app assistance request form. The platform also offers learning resources in the form of:
But if you want to reach their support team, the only method is to use their site’s contact form and wait for a response.
Hootsuite’s support options include a self-service help center, social media messaging channels, and a website ticketing system.
To learn more about the platform, check out the Hootsuite Academy for premium certification courses, which can be used to attract more clients when completed.
New Vista Social users can learn more about the platform’s features through the help center and FAQ page. Direct queries can also be sent via a contact form with the option to include attachments.
These queries are answered by live agents, which can communicate with you through chat, video calls, emails, and social media communications.
To help you pick the right platform for you, here are the pros and cons of SocialPilot, Hootsuite, and Vista Social:
Here’s a quick rundown of Hootsuite’s pros and cons:
Lastly, here are the must-know pros and cons of Vista Social:
Vista Social pros
Vista Social cons
Want to learn more about Vista Social? Check out this comparison post on Sendible vs. Hootsuite vs. Vista Social.
Interested in any of the platforms above?
To help you make a decision today, here are the pricing details for all platforms.
Vista Social and Hootsuite both offer a free plan with some limitations. SocialPilot, however, only offers a free trial.
It’s worth noting that Hootsuite’s free plan requires you to create and downgrade a paid trial account first.
If you want to manage 30 social media accounts, Hootsuite will charge you a monthly fee of $739 on annual billing. This plan supports up to 35 social accounts with up to five users only.
Billed monthly, SocialPilot charges a total of $100 per month for 30 accounts and up to six users.
To manage 30 accounts with Vista Social, you only need to spend $90 per month, which supports unlimited users.
All things considered, Vista Social is a better fit for budding agencies and small businesses.
It’s got truckloads of advanced features despite charging only $3 monthly for every social media profile connected.
Try it out yourself with a free Vista Social account today.
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