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by Jimmy Rodela
6 min to read
Can’t decide between Zoho Social vs Hootsuite vs Vista Social?
It’s time for the clash of the titans.
If you’re looking for the top-of-the-line, absolute best social media management software for your marketing agency, look no further. We’ll run a comprehensive comparison on Zoho Social, Hootsuite, and—last but definitely not least—Vista Social.
Let’s take a look at how each social media management platform can blast your marketing agency’s overall performance through the roof.
If you need a modern, powerful, and affordable social media marketing platform, Vista Social is the best tool for your agency.
Vista Social has all the features you need to boost your or your client’s social media presence. You can build an automated publishing calendar, monitor conversations across all social media accounts, track social media analytics, and more.
Best of all, it costs the same—if not, so much cheaper—than other SMM platforms since Vista Social charges per social media profile you add, and not per user.
Whether you’re looking for Instagram tools, Facebook automation software, among other functionalities to optimize and increase the efficiency of your social media marketing campaigns, you can rely on Vista Social.
In terms of features, there are lots of overlaps between Zoho Social, Hootsuite, and Vista Social. But there are significant differences in terms of usability, number of users, and pricing.
Zoho Social is a social media management platform offered by the Zoho Cloud Software Suite for businesses. It allows you to schedule posts, monitor social media analytics, use social listening to track and engage brand mentions, and so on.
Zoho Social Supported Platforms
Both Zoho Social and Hootsuite are included in countless listicles of social media management tools. Just like Zoho Social, Hootsuite is armed to the teeth with features that can help with a variety of social media activities, like bulk scheduling, team collaboration, managing conversations, and generating custom reports.
Hootsuite Supported Platforms
Vista Social is a modern social media management platform set to disrupt the entire industry with its super affordable pricing despite its comprehensive features. It is loaded with functionalities that can rev up your social media marketing results, including a few bonuses like review management and a built-in image editor.
Vista Social Supported Platforms
Cool—it looks like Zoho Social, Hootsuite, and Vista Social are equipped for the same tasks.
The question is, which one should you pick?
Here is a detailed comparison of the three social media management software.
Zoho Social is built to cover every aspect of a social media strategy. It actually offers a few extra features that put it slightly ahead of Hootsuite. Its strongest suit is the social media listening feature, which lets you track mentions, respond to messages, and track user engagement in real-time.
Zoho Social pros
Zoho Social cons
Plenty of social media brands and agencies use Hootsuite since it has features that fit specific business needs. But since these features are added incrementally over the years, their implementation isn’t the most seamless.
On the plus side, that doesn’t negate the fact that Hootsuite has a lot of noteworthy features.
For more information about Hootsuite, check out our comparison of Loomly vs Hootsuite vs Vista Social.
Finally, we have Vista Social—a social media management tool that outperforms Zoho Social and Hootsuite, particularly when it comes to cos-effectiveness.
As a business software for social media marketing, it makes key tasks incredibly easy—from scheduling posts to maintaining high audience engagement through content curation.
Vista Social pros
Vista Social cons
Still haven’t made a decision?
Let’s take a look at each platform’s pricing to help you pick the right social media platform for your brand or agency.
The “Standard” plan of Zoho Social costs $15 per month. For agencies with 5 team members, the monthly plan starts at $320 per month.
The Hootsuite “Professional” plan starts at $49 per month. To get the most out of the platform, the minimum price you should pay is $129 per month.
A key advantage of Vista Social is its outrageously low pricing.
You only need to spend $3 per social profile per month. Despite this, the platform can be accessed by unlimited users and utilized to schedule unlimited posts.
Zoho Social does not offer a free version, but there’s a 15-day free trial you can use to test any of their plans.
Hootsuite offers a more generous 30-day free trial period, but unlike Zoho Social, you need to enter your billing information.
Vista Social, however, has a free version that grants access to ALL its core features. It can even be used on up to three social profiles.
With Zoho Social, a plan that supports up to 9 social profiles costs $65 per month (3 users).
For Hootsuite, 10 profiles can be supported on a $49 per month “Professional” plan (1 user).
Vista Social, on the other hand, will only charge you $27 per month for connecting 9 social media profiles.
Zoho Social can function even on a whopping 90 social profiles on an “Agency” plan, but that will set you at $320 per month.
Should you go with Hootsuite, a 35-profile plan costs a whopping $739 per month. If you need to integrate more profiles, you’ll need to request a quote by contacting their sales team, but it will most certainly be more expensive than all their other plans.
Lastly, Vista doesn’t charge per seat—it only charges $3 for every social profile you connect. If you need to manage 90 profiles, you only need to pay $270 per month.
As far as pricing, features, and UI/UX are concerned, Vista Social is a cut above Zoho Social and Hootsuite.
You could even start using Vista Social’s core features without spending a single cent. Simply click here and create your free account today.
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