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6 min to read
Content Writer
Published February 6, 2024
So, you want to switch your TikTok username, huh?
Piece of cake! 😉
We’ll walk you through the steps and even throw in some tips you should consider when making the switch.
Whatever the reason your clients have for changing their TikTok usernames—embracing a new persona, rebranding, or addressing trademark issues—this guide is exactly what you need.
Let’s get right to it.
Your clients’ TikTok username is their identity on the platform, recognized by followers, other users, and potential customers.
Your clients’ username is one of the first things people notice on TikTok, playing a big role in making a strong first impression.
Besides videos like TikTok Stories, your clients’ usernames can help them stand out from other creators if they’re unique and memorable enough—which is always great for raising brand awareness and recognition.
(As long as you opt for a name that’s still recognizable and not just weird for the sake of being weird, of course. :))
That is why it’s crucial to choose or change to a TikTok username that best represents your clients and their brands while giving it the brand’s flavor and personality.
Marketing Nutz founder Pam Moore drove this point home when she said…
“Giving a brand personality is what separates your brand from the status quo. It’s what helps you stand out from the digital noise. It’s what separates you from others in your industry.”
Changing your client’s username is as easy.
Replace your client’s current username on a desktop browser by following these quick and easy steps.
Go to Tiktok.com on your web browser and use your client’s credentials to log into their TikTok account.
Click on your client’s profile picture icon on the top right corner and select View profile.
Click on the Edit profile button beside your client’s profile photo.
Replace the name in the Username field with your client’s new TikTok handle.
You can also change your client’s nickname (in the Name field) once every seven days.
Click Save, and you’re done.
Don’t forget these crucial reminders:
(Must read: How to Put a Link in TikTok Bio to Drive Traffic And Sales)
Change your client’s username through the TikTok mobile app with just a few taps.
Follow these steps.
Open the TikTok app on your phone and log into your client’s account.
Tap the profile icon at the bottom right corner.
Tap Edit profile on your client’s profile page.
Tap Username in the Edit profile page and type in the new one in the designated field.
Tap Save when you’re done.
Your client’s username and TikTok URL should now reflect the new one.
Changing your clients’ TikTok usernames can involve more than switching to a new name, especially if the move is part of their rebranding process.
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Get Started NowCheck out these practical tips when changing your clients’ TikTok usernames.
Brainstorm your client’s TikTok username before hitting that change username button.
Ensure your client’s new username aligns with their brand, content, and vibe while making it unique and memorable to other TikTok audiences.
Creating a username that reflects your client’s old username is also crucial.
This way, existing followers and audiences can still recognize and associate it with your client’s brand, especially if your client has already gained some TikTok fame.
(Must read: How to Get Famous on TikTok: Quick & Easy Ways)
Before doing the happy dance over a new username, check if it’s available to save yourself and your clients the heartache (and headache of coming up with a new one).
The best way to do this is to go to your client’s profile, edit the username, and type in the desired username in the designated field.
TikTok will tell you if another user has already snagged that username.
Remember to keep the username appropriate to avoid potential violations, including a TikTok shadowban.
Avoid using all the limited characters for your client’s TikTok username.
Keep the username short and sweet yet unique and catchy.
TikTok users don’t need the mental gymnastics just to remember your client’s username so keep the new name snappy and engaging.
The more engaging your client’s new username and videos, the higher the chances are that the TikTok algorithm will take notice and feature the posts in other users’ For You Pages (FYPs).
Short and sweet doesn’t mean boring, though.
Create a short username, but make it original and on-brand.
Like what Startup CMO and growth marketer Mike Volpe said…
“Don’t be afraid to get creative and experiment with your marketing.”
…and that includes your client’s TikTok username.
Save your client’s followers from the confusion and let them know of the TikTok username change.
You can post a fun story, skit, or announcement video to update your clients’ followers on the change.
It’s a great way to keep your clients’ followers in the loop and avoid any mix-ups that can come with the username update.
You can also share the announcement across your client’s other social media pages to give all their followers a heads-up.
It helps keep your client’s brand consistent across social media platforms.
Remember, you can only change your client’s TikTok username once every 30 days, so if it has a typo, you’ll have to wait a month to correct it.
Double-check the new username before hitting save to avoid typos, misspellings, and anything that shouldn’t be there.
Managing multiple TikTok and other social media accounts involves a lot of tasks, from changing their usernames to scheduling their content.
Vista Social simplifies and streamlines these tasks with modern and sophisticated Social Media Management (SMM) features.
Here are some of its helpful features:
With the features above, managing multiple TikTok profiles becomes so much easier.
It’s worth mentioning that Vista Social caters to several social media sites such as Instagram, YouTube, Facebook, LinkedIn, etc.
The best part is that Vista Social has many other features that can help social media managers and agencies run high-performing marketing campaigns. Check these out:
(Must read: How to Make a Slideshow on TikTok: INSANELY Easy Steps)
Switching your clients’ TikTok usernames is pretty straightforward.
Remember to create a new username that fits the vibes your clients are going for while standing out and staying on brand.
Streamline your social media management workflows with Vista Social.
Start your Vista Social account to push your social media marketing campaigns to greater heights.
About the Author
Content Writer
Jimmy Rodela is a social media and content marketing consultant with over 9 years of experience, with work appearing on sites such as Business.com, Yahoo, SEMRush, and SearchEnginePeople. He specializes in social media, content marketing, SaaS, small business strategy, marketing automation, and content development.
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