How Social Hackettes Saved 100+ Hours Weekly with Vista Social

Updated on October 17, 2024

5 min to read

Head of Marketing @ Vista Social

Published October 17, 2024

How Social Hackettes Saved 100+ Hours Weekly with Vista Social
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In the fast-evolving world of social media management, agencies like Social Hackettes are tasked with managing a growing number of clients, platforms, and content schedules—each with unique needs. For Social Hackettes, this complexity had begun to take a toll on their efficiency and ability to scale. That’s when they discovered Vista Social, an all-in-one social media management platform, which revolutionized their workflow, saved countless hours, and supercharged their business growth.

Table of contents

The Challenges: Juggling Multiple Clients, Platforms, and Tools

Social Hackettes is a full-service social media management agency, offering an array of services that include photography, videography, copywriting, and account management for their diverse clientele. Like many agencies, they faced several common pain points:

  1. Time-Consuming Client Onboarding: The onboarding process for new clients was tedious, often requiring extensive time and manual effort.
  2. Fragmented Tools: The agency was using multiple tools for scheduling, analytics, and content creation, each of which lacked frequent updates and real-time integration with emerging platforms.
  3. Inefficiency in Content Scheduling: Managing content across various platforms was cumbersome, often requiring manual duplication of posts or tedious adjustments for character limits, tags, and formatting.
  4. Growth Bottleneck: With their team already stretched thin, scaling the business to take on more clients was nearly impossible.

The Solution: Vista Social’s Feature-Rich Platform

Social Hackettes discovered Vista Social about 8 months ago and immediately saw the platform’s potential. Unlike other tools that only provided piecemeal solutions, Vista Social emerged as a one-stop shop for social media management, designed specifically for agencies to thrive.

Vista Social offered several key solutions to Social Hackettes’ pain points:

  • Post Replication & Customization: Vista Social allowed the team to schedule and duplicate posts across multiple platforms with just a few clicks, dramatically reducing the time spent on content scheduling. Even more impactful was the platform’s ability to tailor content for different platforms, accounting for character limits and tagging nuances automatically.
  • AI-Powered Caption Writing: The team loved how Vista Social’s AI-powered caption writing feature saved them countless hours on content creation. With AI-generated suggestions that matched their clients’ brand voice profiles, the team could focus on more strategic work.
  • Seamless Instagram Collabs: As Instagram collaborations became increasingly popular, the agency found the Instagram collabs feature particularly useful. It enabled them to schedule co-branded posts effortlessly, which was crucial for several high-profile clients.
  • Emerging Platform Support: Vista Social’s commitment to integrating new platforms, such as Threads, and ongoing platform support for social networks like TikTok, made it easy for the agency to expand their service offering without any additional learning curve.
  • Analytics & Insights: The advanced analytics and detailed reports generated by Vista Social empowered the agency to demonstrate the ROI of their efforts clearly. Having performance data in real-time enabled Social Hackettes to make data-driven decisions, ensuring ongoing client satisfaction.

Implementation: Seamless Onboarding and Team Adoption

The transition to Vista Social was incredibly smooth. Within a matter of days, Social Hackettes had fully onboarded all of their clients to the platform. The intuitive interface, combined with comprehensive support resources, made the learning process straightforward for the team. Now, the scheduling team uses Vista Social daily for content management, while the founder oversees operations and leverages advanced features like social listening and analytics.

Key implementation highlights:

  • 200% Faster Client Onboarding: Vista Social’s streamlined onboarding process reduced the time spent setting up new clients by 200%, allowing the agency to onboard more clients faster and at scale.
  • 100 Hours Saved Weekly: With features like post duplication, AI-powered captions, and bulk scheduling, Social Hackettes saved an estimated 100 hours per week. The team was able to repurpose this time to focus on business growth, creative ideation, and improving client relationships.
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Favorite Features That Drive Efficiency

Vista Social’s feature set has been a game-changer for Social Hackettes, helping them scale efficiently without sacrificing quality. Some of their favorite features include:

  • Post Duplication: This feature allows the agency to duplicate posts across platforms while ensuring each post adheres to platform-specific requirements (e.g., character limits, tagging, and hashtags).
  • Calendar View for Client Schedules: The all-in-one calendar gives the agency a bird’s-eye view of their content plans, making it easy to manage multiple clients’ schedules in one place.
  • AI-Powered Caption Writing: The AI-generated caption suggestions reduce the time spent writing posts and ensure that the brand voice is maintained across every piece of content.
  • Detailed Analytics Reports: Social Hackettes relies heavily on Vista Social’s comprehensive analytics reports to demonstrate success to their clients and justify ongoing budgets.
  • Instagram Collabs Feature: The ability to schedule Instagram collaborations has made it easier to manage co-branded content, which is essential for influencer marketing campaigns.

The Business Impact: Time Saved, Revenue Gained

By adopting Vista Social, Social Hackettes experienced a transformative impact on their business operations, with the agency reporting a 200% increase in onboarding efficiency and saving an impressive 100 hours per week. These time savings allowed the agency to focus on more important growth initiatives, such as securing new clients and offering additional services like social listening and employee advocacy.

Additionally, Vista Social has been instrumental in improving client retention. With real-time performance insights and personalized client reporting, Social Hackettes’ clients could clearly see the value of the agency’s efforts, resulting in longer-lasting relationships. Some clients have now been with the agency for 2-3 years—far beyond the industry average.

Measurable Business Results:

  • 200% Faster Client Onboarding: The agency was able to bring on new clients faster, resulting in a higher client load without increasing team size.
  • 100 Hours Saved Weekly: By streamlining their scheduling and content creation workflows, the agency could manage more clients without hiring additional staff.
  • Improved Client Retention: With clear, data-driven insights provided by Vista Social’s analytics, Social Hackettes was able to demonstrate ROI and maintain strong relationships with their clients.
  • New Service Offerings: Vista Social’s features, such as Ad Boosts and Employee Advocacy, allowed Social Hackettes to diversify their service offerings and increase their bottom line by offering high-value, strategic solutions to their clients.

Finally: A Game-Changer for Social Media Agencies

Social Hackettes’ journey with Vista Social exemplifies how the right technology can streamline operations, reduce inefficiencies, and scale businesses exponentially. By saving 100 hours per week and reducing client onboarding times by 200%, the agency was able to focus on what really matters—growing the business and providing superior client service.

Vista Social is an innovative leader in the social media management space, providing agencies with a comprehensive solution that not only simplifies operations but also empowers them to scale. For Social Hackettes, the choice was clear—Vista Social is the future-ready, feature-heavy platform that fuels their success.

Ready to take your agency to the next level with Vista Social? Sign up today or Contact Us to see how we can help you streamline your operations, save time, and supercharge growth.

About the Author

Head of Marketing @ Vista Social

Sabreen Haziq is a creative marketing leader with a demand generation bent of mind, and loves finding electric and unapologetic ways to connect brands with audiences though education that entertains. With 6 solid years in social media marketing, and with a specialized masters in Social Media Culture and Society from the University of Westminster, London; Sabreen has helped double unicorns scale their social into the millions! Outside of her current role as Head of Marketing at Vista Social, Sabreen is a podcast host of the premier self-improvement podcast called, The Lavender Fix.

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