AI for Content Marketing: Triple Your Creative Output
AI for content marketing refers to integrating artificial intelligence technologies into the content creation and distribution process.
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Updated on March 14, 2023
5 min to read
Marketing @ Vista Social
Published December 22, 2022
This is the ultimate guide on how to use GPT-4 in 2023 because it was written by GPT-4 itself (well, for the most part)!
Is this a biography or a blog post? I have no idea at this point. But all I know is AI is taking over. 🤖
OpenAI has gone viral over the use of its latest language processing artificial intelligence, GPT-4.
It has the ability to generate human-like text, perform language translation, answer questions, and even create code.
Scared? Intrigued? All of the above? Us too. 🤯
Keep reading to find out everything you need to know about how to use GPT-4 in 2023, from the AI itself.
Get all of the ChatGPT magic right in Vista Social, PLUS AI content creation, post scheduling, reporting and analytics, social listening, and review management tools. Try it today!
It is the latest version of the GPT series created by OpenAI that uses machine-learning techniques to generate human-like text and is considered to be one of the most advanced language models currently available.
Ok, so what does that even mean?
It’s a natural language processing (NLP) AI, similar to Siri or Alexa, that can perform a wide range of language tasks.
NLP is how voice assistants can understand and perform tasks based on voice commands.
But voice assistants really only scratch the surface of their full capabilities.
Instead of asking Alexa to play your favorite song or have Siri type your text—you could go bigger.
With GPT-4, you can write a whole eBook in 10 minutes or get 100 social media post ideas in less than 2.
GPT-4 is a pre-trained model, which means that it has been trained on a massive dataset of text and can more accurately be used for language processing tasks.
It is able to generate text based on the input provided to it and can even continue generating text based on its previous output.
In comparison to GPT-3.5, it’s 82% less likely to generate disallowed content and boasts a 40% higher chance of providing accurate, factual responses in our internal evaluations. Talk about an upgrade! 🤯
Generative Pre-trained Transformer 4.
GPT-4 released March 14, 2023 at 1pm EST.
Announcing GPT-4, a large multimodal model, with our best-ever results on capabilities and alignment: https://t.co/TwLFssyALF pic.twitter.com/lYWwPjZbSg
— OpenAI (@OpenAI) March 14, 2023
You can use GPT-4 for free or upgrade to ChatGPT Plus for $20/month and gain access to:
GPT-4 can be accessed by signing up to it through OpenAI.
Let’s explore the key differences between GPT-3 and GPT-4, and how the latest iteration can take your content game to new heights.
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Get Started NowGPT-4 takes the best of GPT-3 and elevates it, offering content creators an even more powerful, creative, and versatile AI assistant.
GPT-4 has a ton of applications that can be used by businesses, marketers, and creators to automate various language processing tasks. Some ways to use GPT-4 are:
Stuck in a creative rut? ChatGPT-4 is your new brainstorming buddy! Provide it with a topic, and it’ll generate a list of content ideas for your social media, blog posts, and more.
We know how important it is to have engaging captions for your social media posts. Input a short description of your image or the message you want to convey, and ChatGPT-4 will create a compelling caption in no time!
ChatGPT-4 is a game-changer for drafting blog posts. Give it an outline or a few key points, and watch it draft a blog post that’s ready for editing and polishing.
Boost your engagement and conversions with ChatGPT-4’s help. Provide it with your desired action, and it’ll generate attention-grabbing CTAs that will get your audience clicking!
Streamline your customer support by having ChatGPT-4 answer FAQs on your website or social media channels. It’s a great way to save time and provide valuable information to your audience.
We assume that you can talk to GPT-4 in the same way that you can talk to GPT-3, which offers several ways to interact with and use the AI.
One proposed way on how to talk to GPT-4 will be through the GPT-4 API, which is a cloud-based service.
This is how people can talk to and use the current GPT model for various language tasks.
To use the GPT API, you will need to sign up for an API key and follow the instructions provided by OpenAI to set up and use the API.
You can also use GPT through other platforms and tools that offer access to the model.
For example, you can use a natural language processing library or API that provides access to GPT-4, or you can use a chatbot platform that uses GPT-4 as the underlying language processing engine.
To talk to GPT-4, you could potentially input text, and it will generate a response based on the patterns and structure it learned during training.
The response generated by GPT will be in the form of text, and you can use it for various language tasks, such as language translation, content generation, and conversational AI.
GPT-4 has the potential to revolutionize how companies create and distribute content.
Raise your hand if you’ve used #ChatGPT
— Fanzo (@iSocialFanz) March 14, 2023
80% of the audience raised their hands! #SMMW23
It can be used to generate product descriptions, social media posts, and email campaigns. It can also be used to analyze customer sentiment and provide insights for targeted marketing campaigns.
GPT-4 has the ability to understand and analyze language in a way that is similar to how humans do, making it highly effective at generating personalized and relevant content. This can be especially useful for companies that want to create customized marketing materials for specific audiences or segments.
However, it’s important to note that GPT-4 is a tool and should be used in conjunction with human oversight and creative input. It can be used to streamline and improve marketing efforts, but it should not be relied upon to completely replace the human element in marketing strategy and execution.
Who better to ask than the artificial intelligence itself:
Try ChatGPT-4 in Vista Social and start leveraging the power of AI in your social media marketing! Sign up now.
About the Author
Marketing @ Vista Social
Brittany Garlin serves as the Head of Marketing at Vista Social, the leading social media suite that's pushing the boundaries of innovation. Steering the platform to achieve an impressive milestone of over 2 million connected social profiles, Brittany's expertise has been acknowledged in a recent appearance on the Social Pros podcast, where she discussed making marketing to marketers more human-centered. With a knack for strategic disruption, Brittany also redefines what it means to be a woman in the tech sector. Her thought leadership is frequently highlighted in prestigious outlets like Forbes and HubSpot.
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