14 Reddit Marketing Tools for Managing Your Presence

If you’re trying to grow your brand on Reddit, you already know it’s not like any other platform you’ve used before. Reddit users can smell a sales pitch from a mile away. 

But when you show up with real value? That’s when things start to click.

The challenge here is managing it all. Between scheduling posts, tracking what’s working, and keeping up with DMs and comments, Reddit marketing tools make it possible to stay consistent without burning out. 

And with Reddit now the most-cited website by AI tools—ahead of YouTube and Wikipedia—it’s not a platform you can afford to ignore.

So which tools actually help you get more from Reddit? Let’s get into it.

Why use Reddit marketing tools?

Reddit has over 1.2 billion monthly active users and its communities cover nearly every industry and interest. That’s a massive audience, but reaching them takes more than just posting and hoping for the best.

Here’s why the right tools matter:

• Stay consistent without living on Reddit: Scheduling tools let you plan posts in advance so you can show up regularly—even when you’re busy with other channels. Consistency builds trust, and trust is everything on Reddit.
• See what’s actually working: Reddit’s native analytics are limited. Marketing tools give you deeper data on things like karma trends, comment engagement, and which subreddits drive the most traction.
• Manage conversations at scale: Between comments, DMs, and mentions across multiple subreddits, it’s easy to miss important conversations. Tools with inbox management pull everything into one place so nothing falls through the cracks.
• Listen to what people are saying about your brand: Reddit is where people share unfiltered opinions. Social listening tools help you track those conversations and act on them before they snowball.
• Protect your reputation: One viral complaint on Reddit can do real damage. The right tools help you spot negative sentiment early and respond while you still can.

Top 14 Reddit marketing tools to manage your presence

Not every tool on this list does the same thing. Some handle publishing and scheduling. Others focus on monitoring, analytics, or ad measurement. You’ll be able to see what each tool is best for below so you’ll know which tools you should aim to combine.

1. Vista Social

Best for: Teams and agencies that want full Reddit management—publishing, inbox, analytics, listening, and automation—in one tool.

If you want one platform that handles Reddit publishing, engagement, analytics, and listening—without needing three other subscriptions—Vista Social is built for that.

Vista Social offers a full Reddit integration that goes well beyond basic scheduling. You can create and schedule text, image, video, link, and GIF posts with flair support. But where it really stands out is everything that happens after you hit publish.

Your social inbox pulls in both Reddit comments and DMs in one place. No more switching between accounts or missing messages because you forgot to check a thread. 

And if your brand gets a lot of Reddit DMs, you can set up DM automations—think autoresponders, routing messages to specific team members, adding labels, or assigning tasks. That’s a big deal for brands running multiple Reddit accounts.

On the analytics side, Vista Social tracks karma, comments, followers, shares, and more across your Reddit profiles. You can build custom reports and see exactly which posts drive engagement. 

Its social listening feature also monitors Reddit conversations about your brand, competitors, or industry keywords—so you can jump into relevant threads before your competitors do.

Other features worth noting include an AI Assistant for content creation, a visual content calendar, bulk scheduling, approval workflows for teams, and a mobile app so you can manage everything on the go.

Key features:

• Publish text, image, video, GIF, and link posts with flair support
• Social inbox for Reddit comments and DMs
• DM automations with autoresponders, routing, labels, and task assignment
• Reddit analytics tracking karma, comments, followers, and shares
• Social listening across Reddit and other platforms
• AI Assistant, bulk scheduling, and approval workflows

Pricing:

• Professional: $64/month (annual); 15 profiles, 3 users, bulk scheduling, listening, review management
• Advanced: $120/month (annual); 30 profiles, 6 users, advanced workflows, advanced DM automations, integrations with Zapier, Make and MCP
• Scale: $304/month (annual); 70 social profiles, 10 users, advanced plan features, white label setup, unlimited AI Assistant
• Enterprise: Custom pricing; unlimited profiles, unlimited users, premium analytics, custom integrations

2. Sprout Social

Best for: Enterprise teams already using Sprout Social for other platforms who want to add basic Reddit monitoring.

Sprout Social is one of the bigger names in social media management. It covers most major platforms and is known for its polished interface and deep analytics.

For Reddit, Sprout Social offers monitoring through its app directory integration. You can track keyword searches and monitor subreddit conversations through the Smart Inbox. However, it doesn’t offer native Reddit publishing—you can’t schedule or post directly to Reddit from the platform.

That’s a notable gap if Reddit is a key part of your strategy. The analytics and listening features are strong, but social listening and premium analytics are both paid add-ons that can run thousands per year on top of your base subscription.

Key features:

• Smart Inbox with Reddit monitoring via app integration
• Keyword and subreddit tracking
• Premium analytics and social listening (paid add-ons)

Pricing:

• Standard: $199/seat/month; 5 social profiles, keyword & location monitoring, AI alt text, optimal send times, review management, group/profile/post-level reporting
• Professional: $299/seat/month; unlimited social profiles, message tagging, competitor/tag/paid insights, AI Assist for posts
• Advanced: $399/seat/month; unlimited profiles, AI Assist for replies, sentiment analysis, Sprout API & helpdesk integrations, team productivity reports, message spike alerts
• Enterprise: Custom pricing; white-glove onboarding, tailored plan, SSO setup, priority support

3. Hootsuite

Hootsuite connects to Reddit through a third-party app called Synaptive Reddit Search in its app directory. This lets you monitor subreddits, search for keywords, and share Reddit posts to other social networks.

It’s a monitoring-focused setup. You won’t be able to schedule or publish Reddit posts directly through Hootsuite. But if you’re already using it for other platforms, adding Reddit monitoring through streams can help you keep an eye on relevant conversations.

Best for: Current Hootsuite users who want to add Reddit monitoring without switching tools.

Key features:

• Reddit monitoring via Synaptive app integration
• Subreddit and keyword search streams
• Ability to share Reddit content to other platforms

Pricing:

• The app itself only costs $5.99, but it’s an add-on.
• Standard: $99/month; 1 user, 10 social accounts, unlimited scheduling, AI assistant, DM automations, 7-day brand monitoring, sentiment analysis, 5 competitor benchmarks
• Advanced: $249/month; 1 user, unlimited social accounts, customizable analytics, saved replies & auto-responses, team approval workflows, bulk schedule (350 posts), 20 competitor benchmarks
• Enterprise: Custom pricing; unlimited users, unlimited accounts, SSO, custom solutions

4. Agorapulse

Best for: Social media teams already using Agorapulse who want to add Reddit monitoring and sentiment tracking.

Agorapulse recently added a Reddit integration focused on monitoring and listening. You can set up keyword searches to track mentions across Reddit posts and comments, then see those mentions in real time with AI-powered sentiment analysis.

It’s a listening-focused integration, not a publishing one. You won’t be scheduling or posting Reddit content through Agorapulse. But if you want to track what people are saying about your brand on Reddit alongside your other social monitoring, it fills that gap. The platform also offers a strong social inbox, publishing tools for other platforms, and built-in ROI tracking.

Key features:

• Reddit keyword monitoring across posts and comments
• AI-powered sentiment analysis for Reddit mentions
• Real-time mention alerts
• Export and analyze Reddit mentions for trend tracking

Pricing:

• Standard: $79/user/month; 10 social profiles, unlimited scheduling, unified inbox for messages & comments, basic audience & content reports, branded report exports
• Professional: $119/user/month; 10 profiles, link in bio, Instagram product tagging, calendar notes, ad comment monitoring, post & inbox assignments, team performance reports
• Advanced: $149/user/month; 10 profiles, labels, saved replies, automated moderation, bulk actions, shared calendars, advanced reports, ads reports, ROI analysis, competitor benchmarking
• Custom: Tailored pricing; unlimited profiles, AI reply suggestions, SSO, custom roles, multi-step approvals, API, sentiment analysis, dedicated CSM, priority support

5. Brand24

Best for: Brands and agencies focused on monitoring Reddit mentions, tracking sentiment, and catching PR issues early.

Ever wonder what people are saying about your brand on Reddit right now? Brand24 can tell you. It’s a media monitoring tool that tracks mentions across Reddit, social media, blogs, news sites, forums, podcasts, and more.

Brand24 doesn’t publish or schedule content. What it does is give you a real-time feed of every time your brand (or a keyword you’re tracking) gets mentioned anywhere online—including Reddit. Its AI-powered sentiment analysis breaks down whether those mentions are positive, negative, or neutral.

If you’re focused on Reddit authenticity and want to understand how communities actually talk about your brand, this is a strong listening tool.

Key features:

• Real-time mention tracking across Reddit and 16+ platforms
• AI-powered sentiment and emotion analysis
• Storm alerts for sudden spikes in mentions
• Influencer identification and tracking
• AI Brand Assistant for quick insights

Pricing:

• Individual: $149/month; 3 keywords, 2K mentions/mo, 1 user, updates every 12h, AI sentiment analysis
• Team: $249/month; 7 keywords, 10K mentions/mo, unlimited users, hourly updates, priority support
• Pro: $299/month; 12 keywords, 40K mentions/mo, unlimited users, real-time updates, AI events detection, AI Brand Assistant, AI Insights (2 projects)
• Business: $499/month; 25 keywords, 100K mentions/mo, unlimited users, real-time updates, unlimited AI topics, client success lead, advanced reports
• Enterprise: From $1,499/month; custom keywords & mentions, dedicated consulting

6. Awario

Best for: Budget-conscious teams that want Reddit monitoring and social listening without paying enterprise prices.

Awario takes a similar approach to Brand24 but at a lower price point. It crawls over 13 billion web pages daily to find mentions of your brand, products, or keywords—including across Reddit.

One standout feature is its boolean search, which lets you build very specific queries to filter out noise and find the exact Reddit conversations that matter. Awario also identifies leads by spotting people asking for product recommendations in your category.

You can reply to mentions directly from the platform, which is handy for jumping into Reddit threads quickly. It also offers competitive benchmarking so you can compare your brand’s share of voice against competitors.

Key features:

• Real-time Reddit monitoring with boolean search
• Sentiment analysis across mentions
• Lead monitoring for product recommendation threads
• Competitive benchmarking
• Reply to mentions directly from the platform
• White-label reports (Pro plan and above)

Pricing:

• Starter: $49/month; 3 topics, unlimited keywords per topic, 30K mentions/mo, 5K stored mentions per topic, 1 user, boolean search, PDF reports
• Pro: $149/month; 15 topics, 300K mentions/mo, 15K stored mentions per topic, 10 users, white-label reports, data export, API access
• Enterprise: $399/month; 100 topics, 1M mentions/mo, 50K stored mentions per topic, unlimited users, account manager

7. Redreach

Best for: B2B and SaaS teams focused on finding high-intent Reddit conversations and turning them into leads.

Redreach uses AI to find high-intent Reddit conversations where people are looking for products or services like yours. You give it your website URL and top three competitors, and it identifies relevant threads—including posts that rank high on Google.

What makes Redreach different from a general listening tool is its focus on lead generation. It doesn’t just show you mentions—it surfaces posts where you can naturally jump in and add value. The platform suggests AI-guided replies you can customize before posting from your own account. It also recently launched a DM automation feature for outbound outreach.

Key features:

• AI-powered discovery of relevant Reddit conversations
• Identifies Google-ranking Reddit posts for maximum visibility
• AI-guided reply suggestions you customize and post yourself
• Brand and competitor monitoring 24/7
• DM automation for outbound Reddit outreach
• Subreddit analysis and relevance scoring

Pricing:

• Startup: $19/month; three tracked competitors, 20 custom tracked keywords, 100 AI-guided reply suggestions, 30 daily auto DMs, basic email support
• Growth: $39/month; six tracked competitors, 40 custom tracked keywords, 300 AI-guided reply suggestions, 100 daily auto DMs, priority email support
• Professional: $79/month; eight tracked competitors, 60 custom tracked keywords, 500 AI-guided reply suggestions, 500 daily auto DMs, priority email support
• 3 Day Pass: $12 one-time payment; full access to all inbound features for three days, excluding outbound 

8. ReplyAgent.ai

Best for: SaaS businesses that want hands-off Reddit comment marketing with managed accounts and no risk to their own profiles.

ReplyAgent takes a fully automated approach to Reddit marketing. It discovers relevant posts using AI, generates comments, and posts them through managed Reddit accounts that come pre-warmed with karma (100 to 10,000+). You don’t need to use your own accounts at all.

The platform monitors target subreddits 24/7, scores posts by relevance and Google ranking potential, and generates contextual comments. You approve or customize the comments before they go live. There’s a pay-for-success model—you only pay for posts that stay up. If a comment gets removed within the guaranteed period, you get a refund.

It’s worth noting that Reddit communities value authenticity. You’ll want to make sure automated comments still feel genuine and follow subreddit rules.

Key features:

• AI-powered post discovery with 24/7 monitoring
• Managed Reddit accounts with established karma (no personal account risk)
• AI comment generation with approval workflow
• Google ranking analysis to prioritize high-visibility posts
• Pay-per-success pricing with refund guarantee
• Performance analytics with UTM tracking

Pricing:

• Basic Plan: $79/month (or $699/year, ~$58/month); 24/7 AI post discovery & monitoring, unlimited AI content generation, up to 3 products, advanced analytics, 3-day free trial
• Professional Comment Posting (optional add-on): $3/comment; posted with aged accounts (100–10K karma), scheduled at peak hours, full refund if removed within 24h
• Professional Post Publishing (optional add-on): $6/post; aged accounts, peak-hour scheduling, full refund if removed within 48h
• Manual Mode: Free (no AI features); find posts and write comments yourself, post with your own accounts

9. Promotee

Best for: B2B companies and agencies running outreach-style Reddit campaigns who need lead tracking and multi-account management.

Promotee positions itself as an all-in-one Reddit marketing platform for lead generation and outreach. It bundles campaign management, multi-account management, lead scraping, automated comments and DMs, and a Reddit-specific CRM into one tool.

One standout feature is its account warmup tool, which gradually builds activity on new Reddit accounts to avoid suspensions. The Listnr feature tracks posts by keywords and prompts, while Mentionr helps you find threads where you can naturally mention your product. You manage all conversations through a centralized inbox.

Key features:

• Campaign management with performance tracking
• Lead scraping by keyword, subreddit, or post activity
• Account warmup to build safe, authentic Reddit profiles
• Auto comments and auto DMs for scaled outreach
• Multi-account management from a single dashboard
• Centralized inbox and CRM for Reddit conversations

Pricing:

• $59/account/month (pay-as-you-go, price per Reddit account managed)
• Scales by number of accounts (e.g., 5 accounts = $295/month)
• All features included: unlimited campaigns, unlimited account warmup, unlimited lead scraping, unlimited post scraping, unlimited auto DMs, unlimited auto comments
• 7-day free trial, no credit card required, cancel anytime

10. Postpone

Best for: Individual marketers or small teams that just need straightforward Reddit post scheduling.

If all you need is a reliable way to schedule Reddit posts, Postpone keeps things simple. It’s built specifically for Reddit scheduling and includes features like bulk scheduling, optimal timing recommendations, and subreddit analysis.

It also supports comment scheduling and flair selection, which are small details that make a big difference when you’re posting across multiple subreddits with different rules.

Key features:

• Reddit post scheduler with bulk scheduling
• Optimal posting time recommendations
• Subreddit analysis
• Comment scheduling
• Flair support

Pricing:

For individuals and small teams:

• Free: 2 social accounts; five posts and five tweets per month, content library, mobile app
• Starter: $16/month; 3 social accounts; 200 posts and 100 tweets per month, AI Assistant for posts, best time to post recommendations, hashtag manager, basic social analytics
• Creator: $32/month; 7 social accounts, schedule unlimited posts, AI assistant for posts and inbox, unified social inbox, bulk import, post tags, detailed social media analytics
• Professional: $64/month; 15 social accounts; unlimited posts and 800 tweets per month, unlimited teammates, shared content, brand voice, and hashtags, client manager, detailed social analytics

For agencies and brands: 

• Professional: $64/month; 15 social accounts; unlimited posts and 800 tweets per month, unlimited teammates, shared content, brand voice, and hashtags, client manager, detailed social analytics
• Agency: $128/month; 30 social accounts; unlimited posts and 2,000 tweets per month, client manager, Secure Connect, unlimited detailed social analytics, priority chat, automate with Zapier
• Custom: Contact customer service for custom plans

11. Rockerbox

Best for: Enterprise brands running Reddit ad campaigns that need multi-touch attribution and ROAS tracking.

Rockerbox is an enterprise attribution platform and a Reddit Preferred Measurement Provider. It’s not for organic Reddit marketing—it’s for brands running paid Reddit ads who need to understand exactly how those ads drive conversions.

If you’re spending money on Reddit advertising, Rockerbox connects ad spend to actual revenue through multi-touch attribution. You can track ROAS, CPA, and see how Reddit ads fit into your broader marketing mix.

Key features:

• Multi-touch attribution for Reddit ads
• Tracks spend, clicks, conversions, and revenue
• ROAS and CPA measurement
• Reddit Preferred Measurement Provider
• Integrates with broader marketing channels

Pricing:

• Custom pricing only (contact for demo required)
• Enterprise-level attribution platform—no self-serve plans listed
• Products include: Multi-Touch Attribution (MTA), Marketing Mix Modeling (MMM), Incrementality Testing, Marketing Data Foundation
• Reddit is listed as a supported integration for ad measurement

12. DashThis

Best for: Agencies and marketers who need automated Reddit Ads reporting alongside other channels.

DashThis is a reporting and dashboard tool that pulls in data from 30+ platforms—including Reddit Ads. If you’re running paid campaigns on Reddit and need clean, client-ready reports, this is worth a look.

It connects natively to Reddit Ads to track metrics like CTR, CPC, conversion rate, and video views. You can combine Reddit data with other platforms in a single dashboard, which is great for agencies managing multi-channel campaigns.

Key features:

• Native Reddit Ads integration
• Tracks CTR, CPC, conversion rate, and video views
• Integrates 30+ marketing platforms
• White-label reports
• Automated report delivery
• CSV and Google Sheets import

Pricing:

• Individual: $42/month; 3 dashboards, unlimited users, unlimited integrations & data sources, AI Insights, multi-integration dashboards, preset templates
• Professional: $135/month; 10 dashboards, everything in Individual
• Business: $264/month; 25 dashboards, everything in Professional (most popular)
• Standard: $409/month; 50+ dashboards (scalable up to 1,500+), everything in Business

13. SnooSnoop

Best for: Quick, free Reddit user research and account auditing.

SnooSnoop is a free Reddit user analysis tool. Enter any Reddit username and it gives you a breakdown of that account’s comments, submissions, and karma stats.

It’s minimal by design—there’s no campaign management, no scheduling, and no monitoring. But for quick research, like analyzing a competitor’s Reddit account or auditing your own posting patterns, it does the job. It’s a community-built tool (successor to the now-defunct SnoopSnoo), so don’t expect enterprise-level features.

Key features:

• Reddit user comment and submission analysis
• Karma breakdown and stats
• Free to use with no account required

Pricing: Free

14. RedditMetis

Best for: Marketers doing competitive research, community analysis, or Reddit account auditing.

RedditMetis takes Reddit user analysis a step further than SnooSnoop. Enter a username and you get detailed breakdowns of posting patterns, sentiment analysis, word clouds, activity heatmaps, readability scores, and interest categories.

For marketers, the main value is competitive research. You can study how active users in your target subreddits behave, analyze competitor brand accounts, or audit your own Reddit presence before adjusting your strategy. It’s free and doesn’t require an account.

Key features:

• Detailed user profile analysis with posting patterns
• Sentiment analysis and word clouds
• Activity heatmaps showing when users post
• Readability scoring and interest categorization
• Comment and submission statistics

Pricing: Free

Find the right Reddit marketing tools for your needs

Reddit isn’t slowing down. With over a billion monthly users and growing influence on everything from purchase decisions to AI-generated answers, it’s becoming a platform brands can’t afford to skip.

The right Reddit marketing tool depends on what you need most. If you’re looking for a complete solution that handles publishing, engagement, analytics, listening, and DM automation from one dashboard, Vista Social covers all of those bases—at a price point that doesn’t lock out small teams or agencies.

The brands that show up consistently, engage authentically, and track what’s working are the ones that build real traction on Reddit. The sooner you get the right tools in place, the sooner you start seeing results. Create your free Vista Social account today and start managing your Reddit presence from one dashboard.

Reddit marketing tools FAQs

What are Reddit marketing tools?

Reddit marketing tools are apps and platforms that help you manage your brand’s presence on Reddit. They can handle things like scheduling posts, tracking analytics, monitoring brand mentions, managing DMs, and measuring ad performance. Some tools cover all of these, while others focus on one area like listening or scheduling.

Do you need a Reddit account to use these tools?

Yes, most tools require you to connect at least one Reddit account. Publishing, scheduling, and inbox tools all need account access to work. Monitoring and listening tools like Brand24 and Awario can track Reddit mentions without an account, but you’ll still need one to actually engage in conversations.

What is the best Reddit marketing tool for beginners?

If you’re just getting started, Vista Social is a solid choice because it bundles publishing, analytics, inbox management, and listening into one platform. You don’t need to stitch together multiple tools to cover the basics. The free plan lets you test things out before committing. For scheduling only, Postpone’s free plan is another easy starting point.

How can you avoid getting banned on Reddit?

The biggest rule is to add value before you promote. Reddit communities have strict self-promotion guidelines, and most subreddits will ban accounts that only post links to their own products. Follow each subreddit’s rules, engage in genuine conversations, and keep your promotional content to a small percentage of your overall activity.