Vista Social

Published on October 10, 2025

11 min to read

The Top 30 AI Marketing Tools to Help You Get Ahead

The Top 30 AI Marketing Tools to Help You Get Ahead
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It feels like AI exploded almost overnight. One day we were doing everything manually, then all of a sudden hundreds of AI tools popped up to help automate marketing processes.

According to a recent Salesforce survey, half (51%) of marketers are already using or experimenting with AI at work. Yet, 39% admit they don’t know how to use generative AI safely, and 43% don’t know how to get the most value out of it. These gaps can lead to wasted resources and missed opportunities if not addressed.

To help, we’ve compiled a list of the top 30 AI marketing tools that can help marketers make the most of their day-to-day workload. From automating tasks to optimizing campaigns, these tools will empower you to harness AI effectively and stay ahead of the competition.

Table of contents

How can AI be used in marketing?

AI is changing the way brands connect with their audience. With AI marketing tools, businesses can work faster, reach the right people, and make smarter decisions. 

Instead of guessing what customers want, AI tools can analyze data, predict behavior, and even create content that resonates.

Here’s how you can use AI tools for marketing:

  • Customer insights and analytics: AI can process massive amounts of data to uncover patterns in consumer behavior, helping marketers understand what their audience really wants
  • Personalized campaigns: The best AI marketing tools allow brands to tailor messages, product recommendations, and offers to each customer, boosting engagement and conversions
  • Content creation: From writing blog posts to designing visuals, AI can assist in producing content faster and at scale—without compromising quality
  • Chatbots and virtual assistants: AI-driven chatbots provide instant customer support, answer FAQs, and guide buyers through the sales funnel
  • Ad optimization: AI tools help businesses maximize their ad spend by analyzing performance data and automatically adjusting campaigns for better ROI
  • Social media management: With AI, marketers can schedule posts, analyze engagement, and even predict which content will perform best

Using AI in marketing is not just about saving time. It’s about making smarter moves, giving your audience a personalized experience, and staying ahead of competitors. 

With the right AI tools, your marketing can work harder, smarter, and faster than ever before.

What are AI marketing tools?

AI marketing tools are smart software that help businesses save time, work faster, and make better marketing decisions. They use artificial intelligence to analyze data, predict customer behavior, and even create content automatically.

These AI tools can do things like find the best time to post on social media, write email campaigns, suggest ad copy, or build personalized customer journeys. Unlike old-school marketing methods, they handle the hard work for you so you can focus on growing your brand.

The best AI marketing tools help you understand your audience, target the right people, and get better results—all without extra effort. With the right tools, your campaigns become smarter, faster, and more effective, giving your business an edge over competitors.

Top 30 AI marketing tools

AI marketing platforms are changing the game for businesses everywhere. They help you create content faster, run campaigns smarter, and connect with your audience better than ever. 

Whether you want to automate posts, analyze engagement, or create stunning visuals, the right AI software can save you time and help you grow. 

Here’s a curated list of the best AI marketing tools to help you stay ahead of the competition.

1. Vista Social

ai marketing tools: vista social

Vista Social is a powerful all-in-one social media management platform driven by advanced AI. Trusted by over 30,000 brands, it combines social listening, analytics, content planning, and engagement management in one dashboard.  

More than that, Vista Social offers AI capabilities that can help your brand create content more easily and manage your online presence directly from AI tools like Claude.

For example, you can connect your Vista Social account to your Claude AI dashboard using the MCP key and start working directly with Claude to create content, schedule posts, and even analyze performance through Vista Social.

Key features:

  • AI-generated post ideas and captions
  • MCP integration for working directly through AI interfaces
  • Automated social media scheduling across multiple platforms
  • Social listening to track brand mentions and trends
  • Engagement analytics with actionable insights
  • AI-powered reporting dashboards
  • Comment and DM automation
  • Collaboration tools for teams

Pricing:

  • Professional: $64/mo (annual): 15 profiles, 3 users
  • Advanced: $120/mo (annual): 30 profiles, 6 users
  • Scale: $304/mo (annual): 70 profile, 10 users
  • Enterprise: Custom pricing

2. ChatGPT 

ai marketing tools: ChatGPT

ChatGPT is an AI tool powered by GPT-5 that helps with research and content creation. Effortlessly build chatbots, generate posts, and personalize campaigns.

Key Features:

  • Content generation
  • Conversational AI for support
  • Multi-language capabilities
  • API integrations

Pricing:

  • Free: Basic features
  • Plus: $20/mo: Faster performance, priority access
  • Team: $25/mo per user: Collaboration workspace, advanced tools

3. Claude

ai marketing tools: Claude

Claude by Anthropic is an AI assistant for content, data analysis, and communication. It’s designed to assist with a wide range of professional tasks, from marketing and technical reporting to supporting global teams with multilingual communication.

Key Features:

  • Text, code, and data insights
  • Context-aware reasoning
  • Multilingual translation
  • Multiple AI models for customization

Pricing:

  • Free: Basic features, 1 seat
  • Team Standard: $25/mo per person, minimum 5 members
  • Team Premium: $150/mo per person
  • Enterprise: Custom pricing

4. Midjourney

ai marketing tools: midjourney

Midjourney turns text prompts into high-quality visuals. Ideal for marketing, ads, blogs, and social media, it helps create stunning imagery to boost engagement.

Key Features:

  • Text-to-image generation
  • Realistic or artistic visuals
  • Fast rendering
  • Creative community collaboration

Pricing:

  • Basic: $10/mo
  • Standard: $30/mo
  • Pro: $60/mo
  • Mega: $120/mo

5. Jasper

ai marketing tools: Jasper

Jasper is an AI platform for creating high-quality marketing content across blogs, social media, emails, and more. Its brand voice customization keeps content consistent.

Key Features:

  • Marketing-focused content creation
  • SEO optimization
  • Brand voice and style guide
  • Campaign creation and automation

Pricing:

  • Pro: $69/mo per seat
  • Business: Custom pricing

6. Copy.ai

ai marketing tools: Copyai

Copy.ai helps create blog posts, emails, social media content, and web copy quickly, keeping brand voice consistent.

Key Features:

  • AI content generation
  • Brand voice calibration
  • Performance analytics
  • Scalable content creation

Pricing:

  • Chat: $29/mo for 5 seats
  • Agents: $249/mo for 10 seats
  • Enterprise: Custom pricing

7. Descript

ai marketing tools: Descript

Descript is an all-in-one audio and video editor with AI transcription and text-based editing. Perfect for podcasters, content creators, and marketing teams.

Key Features:

  • Text-based media editing
  • AI transcription and overdub voice cloning
  • Silence and filler word removal
  • AI video editing assistant

Pricing:

  • Free: Basic tools
  • Hobbyist: $16/mo
  • Creator: $24/mo
  • Business: $50/mo
  • Enterprise: Custom pricing

8. Gumloop

ai marketing tools: Gumloop

Gumloop automates workflows without coding. From emails to SEO, it integrates with your favorite apps to boost productivity.

Key Features:

  • Document processing, web scraping, SEO tasks
  • CRM integrations
  • Email automation
  • Drag-and-drop workflow builder

Pricing:

  • Free: 2,000 credits/mo
  • Solo: $37/mo
  • Team: $244/mo
  • Enterprise: Custom pricing

9. Zapier

ai marketing tools: zapier

Zapier links 7,000+ apps with no coding. Automate repetitive tasks across Gmail, Slack, Notion, and more.

Key Features:

  • AI-powered Zap builder
  • Multi-step workflows
  • Team collaboration
  • Pre-built automation templates

Pricing:

  • Free: 100 tasks/mo
  • Professional: $29.99/mo
  • Team: $103.50/mo
  • Enterprise: Custom pricing

10. Wrike

ai marketing tools: wrike

Wrike is a project management tool with AI insights for campaign tracking and workflow optimization.

Key Features:

  • Task management
  • AI project insights
  • Custom workflows
  • Gantt charts and dashboards

Pricing:

  • Free: Basic tools
  • Team: $10/mo per user
  • Business: $25/mo per user
  • Enterprise/Pinnacle: Custom pricing

11. Albert.ai

ai marketing tools: albert.ai

Albert.ai optimizes marketing workflows, predicts customer behavior, and boosts productivity with data-driven insights.

Key Features:

  • Workflow automation
  • Customer analysis and insights
  • Machine learning predictions
  • CRM integrations

Pricing: Custom

12. Tidio

ai marketing tools: tidio

Tidio is a smart AI chatbot platform for customer service, website support, and sales.

Key Features:

  • Omnichannel messaging
  • Multi-language support
  • Automated live chat and handoffs

Pricing:

  • Free: Basic plan
  • Starter: $29/mo
  • Growth: $59/mo

13. Chatfuel

ai marketing tools: chatfuel

Chatfuel automates messaging on Facebook, Instagram, and WhatsApp for better customer engagement.

Key Features:

  • Drag-and-drop bot builder
  • Live chat integration
  • ChatGPT support
  • Zapier and Shopify integration

Pricing:

  • Free: 1,000 conversations/month
  • Business: $23.99/month
  • Enterprise: Custom pricing

14. Userbot.ai

ai marketing tools: userbot.ai

Userbot.ai provides AI chatbots for 24/7 customer support and multi-channel communication.

Key Features:

  • Natural language processing (NLP)
  • Multi-channel integration
  • Sentiment analysis
  • Self-learning AI

Pricing:

  • Free: Basic features
  • Starter: €49/mo
  • Professional: €99/mo
  • Enterprise: Custom pricing

15. FullStory

ai marketing tools: fullstory

FullStory captures user behavior on websites and apps for better experience optimization.

Key Features:

  • Session replay
  • Heatmaps
  • Funnels and trends tracking
  • Error detection

Pricing:

  • Free: Basic analytics
  • Business: ~$5,000/yr
  • Advanced: ~$12,000/yr
  • Enterprise: Custom

16. Brand24

ai marketing tools: brand24

Brand24 tracks brand mentions, competitors, and online conversations to improve engagement and reputation.

Key Features:

  • Real-time monitoring
  • Sentiment analysis
  • Influencer tracking
  • Competitor monitoring

Pricing:

  • Individual: $199/mo
  • Team: $299/mo
  • Pro: $399/mo
  • Business: $599/mo
  • Enterprise: $999+/mo

17. Brandwatch

ai marketing tools: brandwatch

Brandwatch provides enterprise insights for social media, consumer behavior, and influencer performance.

Key Features:

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  • Social listening
  • Influencer identification
  • Campaign analytics
  • Trend tracking

Pricing: Custom

18. Triple Whale

ai marketing tools: triple whale

Triple Whale is an AI marketing analytics tool for eCommerce brands. It centralizes ad performance and customer data for better ROI.

Key Features:

  • Cross-platform attribution
  • Anomaly detection
  • Creative insights
  • AI ad creation

Pricing:

  • Free: Basic metrics, 10 users
  • Starter: $149/mo
  • Advanced: $219/mo
  • Professional: $449/mo

19. Algolia

ai marketing tools: algolia

Algolia is an AI-powered search and discovery platform that helps businesses deliver fast, relevant, and personalized search experiences across websites and apps.

Key Features:

  • Keyword search + browse
  • Query suggestions and manual synonyms
  • Data transformation and third-party integrations
  • AI synonyms, AI ranking, and query categorization
  • Advanced personalization
  • Analytics retention
  • Multiple hosting locations (US, UK, EU)

Pricing: 

  • Free: 10K search requests/month, 100K records included
  • Grow: Pay-as-you-go, from $0.50 per 1K requests
  • Grow Plus: From $1.75 per 1K requests with AI features
  • Elevate: Custom enterprise pricing

20. GumGum

ai marketing tools: GumGum

GumGum uses AI for contextual digital advertising, analyzing images, videos, and audio for precise targeting.

Key Features:

  • AI contextual analysis
  • Real-time ad optimization
  • Multi-format ad support

Pricing: Custom

21. Adzooma

ai marketing tools: aldzooma

Adzooma optimizes Google, Microsoft, and Meta ad campaigns with AI-powered audits and insights.

Key Features:

  • Campaign audits and optimizations
  • Budget tracking
  • Performance scorecards

Pricing:

  • Free: Basic tools
  • Silver: $69/mo
  • Gold: $179/mo

22. Indexly

ai marketing tools: indexly

Indexly improves website SEO by automating indexing, sitemap management, and Google submissions.

Key Features:

  • Instant page indexing
  • Page performance analytics
  • Tool integrations

Pricing:

  • Starter: $14/mo

23. ElevenLabs

ai marketing tools: elevenlabs

ElevenLabs creates realistic AI voiceovers for ads, videos, and podcasts.

Key Features:

  • AI voice generation
  • Multi-language support
  • Customizable tones

Pricing:

  • Free: 10k credits/mo
  • Starter: $5/mo
  • Creator: $11-$22/mo
  • Pro: $99/mo

24. Trade Desk

ai marketing tools: trade desk

The Trade Desk is a DSP for buying and managing digital ads across channels using AI optimization.

Key Features:

  • Audience targeting
  • AI budget allocation
  • Real-time bidding
  • Cross-channel ads

Pricing: Custom

25. Salesforce

ai marketing tools: salesforce

Salesforce AI improves workflows, sales, and service using predictive and generative AI across industries.

Key Features:

Pricing: Agentforce for Service $125/mo per user

26. Marketo

ai marketing tools: marketo

Adobe Marketo Engage is a marketing automation platform designed to help businesses scale personalized buyer engagement, generate pipeline, and boost revenue. 

Key features:

  • Automated lead management
  • Omnichannel campaign tools
  • AI-driven personalization
  • Advanced analytics & reporting
  • CRM integration & scalability

Pricing: Marketo Engage uses tiered packages: Growth, Select, Prime, Ultimate. Because pricing is customized, many businesses negotiate terms or contact Adobe for pricing aligned with their scale and feature requirements.

27. HubSpot

ai marketing tools: hubspot

HubSpot automates marketing, sales, and service tasks while generating AI content and analyzing campaigns.

Key Features:

  • AI content creation
  • Email automation
  • CRM integration

Pricing:

  • Professional: $800/mo
  • Enterprise: $3,600/mo

28. Beehiiv

ai marketing tools: beehiiv

Beehiiv is an AI newsletter platform to grow, engage, and monetize audiences with content and analytics tools.

Key Features:

  • AI writing assistant
  • AI image generation
  • AI translation
  • Ad network integration

Pricing:

  • Launch: Free
  • Scale: $43/mo
  • Max: $96/mo
  • Enterprise: Custom

29. Klaviyo

ai marketing tools: klaviyo

Klaviyo is an AI CRM that helps B2C brands personalize marketing and build stronger customer relationships.

Key Features:

  • AI insights
  • Marketing automation
  • Unified customer platform

Pricing:

  • Free: 500 emails + 150 SMS
  • Email: $45/mo
  • Email + Mobile: $60/mo

30. Blueshift

ai marketing tools: Blueshift

Blueshift delivers personalized marketing experiences using AI for cross-channel engagement and real-time automation.

Key Features:

  • Behavioral marketing
  • Cross-channel campaigns
  • Triggered messaging
  • Predictive analytics

Pricing:

  • Starter: $1,250/mo
  • Growth: Custom
  • Enterprise: Custom

How to choose the right AI marketing tools for your needs

AI marketing tools can take your campaigns to the next level—but only if you pick the right ones. With so many options available, it’s easy to feel overwhelmed. 

Here’s a simple guide to help you choose the tools that will actually drive results.

1. Know your goals

 Before choosing any AI tool, get clear on what you want to achieve. 

Are you trying to:

  • Generate engaging social media content?
  • Personalize emails for better open rates?
  • Analyze customer behavior for smarter decisions?
  • Automate repetitive marketing tasks?

Knowing your goal narrows down the best AI marketing tools for your business. 

For example, if content creation is your focus, AI writing and design tools are ideal. If analytics matter most, look for AI tools for marketing that track data and predict trends.

However, you might find that you have multiple needs. You can build an AI tech stack that helps you solve multiple problems.

2. Check compatibility

Even the best AI tools won’t help if they don’t integrate with your current software. Make sure they work smoothly with your:

  • CRM (like HubSpot or Salesforce)
  • CMS (like WordPress or Webflow)
  • Email marketing platform (like Mailchimp or Klaviyo)
  • Social media scheduler (like VistaSocial, Buffer, or Hootsuite)

Tools that connect easily save you time and prevent tech headaches.

3. Evaluate features vs. needs

 Different marketing AI tools offer different features. Ask yourself:

  • Do I need predictive analytics to forecast trends?
  • Should the tool create content, graphics, or videos?
  • Will it help optimize ads or improve SEO?

Make a list of features that matter most and match it against the tools you’re considering. Avoid paying for extra features you won’t use.

4. Make sure it’s easy to use

A powerful AI tool is useless if your team struggles to use it. Look for:

  • Intuitive dashboards
  • Quick tutorials or training
  • Responsive customer support

Easy-to-use tools save time, reduce errors, and help your team get results faster.

5. Consider your budget

AI marketing tools come in all price ranges. Compare pricing and consider value, not just cost. Some tools charge per user, while others are subscription-based. 

Free trials or freemium options let you test tools before committing. Think ROI—can the tool save time, increase leads, or improve conversions enough to justify the cost?

6. Learn from others

Check reviews, testimonials, and case studies. See how similar businesses use the tool and what results they get. This gives insight into how effective the tool is in real-world marketing scenarios.

7. Don’t forget scalability

Your business will grow, and your AI marketing tools should grow with you. Choose tools that can handle increased volume, more users, or expanded campaigns without breaking down.

8. Test and iterate

Finally, pick a few tools and try them out. Monitor performance for a few weeks and see which ones actually save time, increase engagement, or boost sales. The right marketing AI tools will make your life easier while delivering measurable results.

Choosing the right AI tools for your marketing needs doesn’t have to be complicated. 

Focus on your goals, needs, and team capabilities, and the right tools will help you work smarter, not harder. The best AI marketing tools can save time, improve campaigns, and give your business a serious competitive edge.

Put together your AI marketing toolbox

Marketing is moving fast, and staying ahead can be tough but AI marketing tools make it easier. From creating content to posting on social media and tracking results, the right marketing AI tools help you work smarter, save time, and get better results.

The best AI marketing tools give you everything you need in one place. They help you plan, post, analyze, and grow your audience without the extra stress. Imagine having a toolbox that handles the boring tasks while you focus on strategy and creativity!

One tool that can supercharge your marketing is Vista Social. It’s an all-in-one platform powered by AI that helps you schedule posts, manage multiple accounts, track performance, and more. Make your marketing smarter, faster, and easier today.

AI marketing tools FAQs

What are the best AI tools for marketing?

The top AI marketing tools help you work smarter, not harder. Jasper creates blogs, ads, and social posts in seconds. Marketo Engage uses AI to deliver personalized marketing experiences. ChatGPT can generate interactive content and help with customer support. And Vista Social combines AI-powered scheduling, analytics, and content planning, making it perfect for managing multiple social accounts in one place.

Why should you use AI marketing tools?

AI marketing tools save time by automating repetitive tasks like posting and analyzing data. They let you send personalized messages to the right people. They help you make smarter, data-driven decisions and get better results while spending less. Plus, they let you scale campaigns across multiple platforms without stress.

What is the best AI tool for social media marketing?

For social media, it depends on what you need. Buffer recommends the best posting times and content ideas. Lately.ai turns long-form content into social posts automatically. Sprout Social combines scheduling, analytics, and social listening. Canva Pro makes stunning graphics fast. Socialbakers gives audience insights and content performance data. And Vista Social stands out for social media management, offering AI-powered scheduling, engagement tracking, and analytics all in one dashboard.

What do you need to keep in mind when using AI marketing tools?

AI tools are powerful but work best with human guidance. Make sure your tools follow data privacy rules like GDPR. Use AI to assist, not replace, your creativity. Keep an eye out for bias in AI outputs, and choose tools that integrate smoothly with your existing tech. Finally, track results continuously so you can tweak campaigns and get the best outcomes.

About the Author

Content Writer

Content writer and copywriter with over 2 years of experience, specializing in VSL scriptwriting. I’ve worked with various brands to create compelling content. Passionate about storytelling that connects and converts. Loves cats, poetry, and skincare

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