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Updated on May 18, 2022
4 min to read
Marketing @ Vista Social
Published April 6, 2022
Vista Social’s innovative and modern features are designed to help you plan and publish the perfect posts to your Instagram feed. Today, we are delighted to announce that it is even easier to manage Instagram accounts for your business and your clients. Now you can access our visual Instagram feed planner before you schedule, publish, and analyze your posts.
A well-crafted Instagram feed should quickly tell profile visitors who you are and what you do in a matter of seconds through your visual content. This is key in converting your audience into followers and developing that relationship with them to become potential customers.
In this article, we uncover why you need an Instagram feed planner in 2022 and how it can contribute to the growth of your business. Let’s dive in!
Online shopping is growing rapidly! In fact, the global online shopping market size nearly hit 4 trillion in 2020. And in the US alone, we’re expecting to have 300 million online shoppers in 2023. That’s 91% of the country’s current population!
Once the pandemic hit, networking and strategic connections shifted from being done in-person to online. Now, most professionals work and socialize remotely more often – making your digital impression your first impression.
Your Instagram feed impacts how your business is perceived by potential customers. Think of your profile as the storefront to your business that encourages people to stop and walk-in. This is why top brands have stopped solely thinking about individual posts that convey one message about their solutions and instead move toward an entire feed that can visually convey their branding and mission statement.
Planning your Instagram feed with a visual planner can assist in creating more on-brand content and building consistency with your followers. A key branding strategy for maintaining consistency lies within its visual elements.
Vista Social’s Visual Instagram Planner lets you plan and preview your Instagram feed before you hit publish. Available to all users now!
As we covered, first impressions matter on Instagram and can be the difference between a profile visitor following you or continuing scrolling. We’ve put together how you can use a visual Instagram feed planner for your business to improve memorability and credibility.
The first step to a great feed is curating the content. Not sure where to start? Vista Social’s ‘Find Content’ feature is a great tool to spark content ideas and discovery.
Simply log in to your account and select ‘Publish’ on the menu bar. There will be four options available:
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Get Started NowTo discover what’s trending in your niche, select ‘Find Content.’ Here, you will be able to enter a company, product, or keyword to access articles published in real-time.
Ready to start curating and sharing trending content on Instagram? Check out Vista Social’s Find Content feature to easily discover, schedule, and post content that will go viral!
Curating your Instagram feed is easier to do when your business has a brand style guideline that conveys the general look and feel of the company’s branding. When it comes to building brand memorability, it’s all about consistency.
Here is an example of Spotify’s brand guidelines:
Vista Social’s visual Instagram feed planner makes it super simple to see how your feed will look in advance, so you can ensure a consistent and on-brand aesthetic is established.
If your content fits well with your Instagram feed aesthetic, simply tap “Schedule” or “Publish” to post your content. It’s that simple!
Planning your feed doesn’t just help you have a great-looking profile but improves posting consistency and memorability, which is key for growth on Instagram.
So what are you waiting for? Start planning your feed in advance with Vista Social’s visual Instagram feed planner!
Ready to take your Instagram to the next level? Preview your feed before you schedule and publish your posts with Vista Social’s visual Instagram feed planner.
About the Author
Marketing @ Vista Social
Brittany Garlin serves as the Head of Marketing at Vista Social, the leading social media suite that's pushing the boundaries of innovation. Steering the platform to achieve an impressive milestone of over 2 million connected social profiles, Brittany's expertise has been acknowledged in a recent appearance on the Social Pros podcast, where she discussed making marketing to marketers more human-centered. With a knack for strategic disruption, Brittany also redefines what it means to be a woman in the tech sector. Her thought leadership is frequently highlighted in prestigious outlets like Forbes and HubSpot.
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