How Plexo Properties Increased Client Footprint by 40% and Saved 30+ Hours Monthly Using Vista Social

In today’s competitive real estate market, time and efficiency are critical to success. For Plexo Properties, a luxury real estate agency based in Mijas, Spain, managing social media manually across multiple platforms was draining both time and resources. Specializing in premium properties across the Costa del Sol, they needed a solution to streamline their social media management and help scale their business operations.

After evaluating several platforms, Plexo Properties chose Vista Social, a feature-rich, easy-to-use social media management tool designed to help businesses save time, improve productivity, and grow their online presence. By automating social media processes and leveraging key features, Plexo Properties not only saved more than 30 hours per month but also increased their client footprint by 40%.

This case study dives into how Plexo Properties used Vista Social to transform their social media strategy, save time, and scale their operations, positioning Vista Social as a market leader in the social media management space for multi-location brands and agencies.

The Challenge

Like many multi-location real-estate agency brands, Plexo Properties faced challenges in managing multiple social media platforms manually. Posting the same content across platforms like Facebook, Instagram, and LinkedIn was a time-consuming process that limited their ability to focus on client acquisition and growth.

According to Mikael Hansen, Owner of Plexo Properties, “We were writing the same posts for different platforms manually, which was incredibly time-wasting.” This inefficiency was hampering the agency’s potential to grow and acquire more luxury property clients in the competitive Costa del Sol market.

Key Objectives

When Plexo Properties set out to find the right social media management platform, they had three core objectives:

1. Automate social media posts to save time and boost productivity.
2. Simplify social media management with a user-friendly tool.
3. Scale client operations by improving their online presence and reducing operational costs.

The Solution: Vista Social’s Feature-Rich Platform

After comparing tools like Sprout Social, and Hootsuite, Plexo Properties chose Vista Social due to its affordable pricing, ease of use, and robust feature set. 

As Mikael shared, “We chose Vista Social because it was priced well and easy to use. It didn’t require much training, and integrating it with our existing workflow was seamless.”

Easy Implementation and Onboarding

Vista Social’s simple implementation process stood out for Plexo Properties. Without requiring extensive setup or training, Mikael’s team was able to get started immediately. “There was no complicated implementation. We just started using the tool, connected our social media accounts, and we were good to go,” Mikael said.

The agency was able to instantly streamline its operations:

• Automated social media posts across platforms like Facebook, Instagram, and LinkedIn.
• Cross-platform scheduling eliminated the need for manual posting.
• Seamless integrations with image libraries allowed for easy access to content.

The Results: Time Savings and Increased Efficiency

By switching to Vista Social, Plexo Properties significantly boosted their operational efficiency:

• 30+ hours saved per month by automating social media management tasks.
• A 40% increase in client footprint due to enhanced online visibility and consistent content posting.
• A reduction in manual errors thanks to the automation and content scheduling capabilities of Vista Social.

“With Vista Social, what used to take us hours now takes minutes. It’s a great, easy-to-use tool,” Mikael said. 

The time saved allowed the agency to focus on expanding their luxury real estate client base exponentially, and delivering more personalized services.

Scaling Campaigns and Client Operations

Thanks to Vista Social, Plexo Properties was able to scale its client campaigns without increasing operational overhead. By managing multiple social media accounts through a single dashboard, they were able to service more clients while maintaining high-quality social media strategies. The agency’s client base grew by 40% within one year, as their improved online presence attracted more luxury property buyers and sellers.

Key Features for Growth

Vista Social empowered Plexo Properties to tap into advanced features designed to scale client campaigns and drive measurable results:

• Vista Pages: This feature allowed the agency to offer microsites for property campaigns, adding value to their client services while reducing costs.
• Employee Advocacy: Leveraging their internal network, Plexo Properties used this feature to increase earned media and expand their reach.
• Ad Boosts: Vista Social’s Ad Boost functionality offers potential for high-ROI ad campaigns across social platforms.

By bundling these features into their service offering, Plexo Properties transformed their social media strategy from a time-consuming task into a revenue-generating opportunity.

Simple, Intuitive User Experience

One of the major selling points for Plexo Properties was Vista Social’s simple and intuitive user interface. Mikael emphasized that they didn’t have the need for overly technical tools. “We’re not advanced users, and we didn’t want something overly complicated. Vista Social gave us exactly what we needed without unnecessary complexity.”

With minimal training and an easy-to-navigate dashboard, Plexo Properties was able to maximize the potential of Vista Social without the need for additional social media staff or resources. This further helped them keep operational costs low while scaling client campaigns.

Vista Social: A Future-Ready Tool for Multi-Location Agencies

Vista Social’s success with Plexo Properties is a testament to the platform’s versatility and scalability. Designed for agencies and multi-location brands of all sizes, Vista Social equips teams with the tools they need to drive real results for their clients. From automation and scheduling to advanced features like ad management and employee advocacy, Vista Social is a future-ready tool that allows agencies to offer premium services, save time, and boost ROI.

The Power of Automation in Real Estate Social Media Management

In the fast-paced world of luxury real estate, saving time and delivering results is key. Thanks to Vista Social, Plexo Properties not only saved time but also scaled their operations, grew their client base, and improved their bottom line. For multi-location brands looking to optimize their social media strategy, automate their processes, and offer premium client services, Vista Social is the ultimate solution.

Ready to streamline your social media management and boost your bottom line? Sign up for Vista Social free today and experience the difference.