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by Jimmy Rodela
5 min to read
Asking TikTok questions can do wonders for your brand.
It helps you generate tons of views, shares, and boatloads of customer feedback.
However, all this will work IF, and that’s a big “IF,” you’re asking the right questions.
In this guide, we’ll share some of the best TikTok questions you can ask your followers.
So if you’re excited to learn how to blow up on TikTok by asking questions, then continue reading.
Before anything else, let’s talk about TikTok Q&A features.
The Q&A feature allows TikTok users to post and answer questions straight from the app. To access the Q&A feature, head to your “Creator tools” page and tap ‘Q&A.’
This will take you to the TikTok Q&A section where all answers submitted by users are aggregated.
You can find questions about anything—from hobbies to sociopolitics.
Now, the way TikTok Q&A works is that it allows users to answer questions by creating video responses. In other words, their answers will be published as posts that other users can discover through the app.
All that sounds great and all, but what’s in it for brands, really?
Let’s find out.
Posting Q&As on TikTok comes with loads of advantages for a creator:
TikTok’s Q&A feature makes sure creators get user-generated content or UGC whenever their questions get answered. After all, the only way to answer a question is to respond using videos.
UGC is great for marketing because it leverages the reach of users to extend your online presence. It also contributes to building a more relatable and trustworthy brand that can attract leads.
The TikTok Q&A feature lets you tag a friend, creator, and influencer when posting questions.
It allows you to spark conversations and further your relationships with potential leads and partners. And with a little creativity (and luck), you could even start TikTok trends that can explode your brand’s presence.
Asking the right questions will allow you to collect valuable nuggets of wisdom from TikTok users.
You can ask about the things they like or dislike about your products or services. While you’re at it, ask them for suggestions that can change the trajectory of your brand for the better.
Cool—you’re now familiar with TikTok Q&A’d features.
Let’s move on to the process of posting questions on TikTok.
First, you need to tap the big red ‘Ask question’ button.
TikTok should present you with a simple form field where you can type your question.
From there, you can also invite followers to answer your question—letting you reap the views and exposure your brand deserves.
After writing questions, you can turn them into TikTok videos or add them to the Q&A pile.
We suggest going for the first option to help your question gain traction. This allows you to present your question as an overlay to your TikTok posts.
That’s it—you’re now ready to ask questions using TikTok videos.
The next order of business is coming up with the actual questions you’ll ask.
When asking questions on TikTok, you should ask yourself this first:
What kind of answers do you need?
Are you posting questions for the sake of getting engagement? Perhaps you want to gather feedback from users about your latest promotion campaign?
Here are some of the best questions you can ask on TikTok to generate valuable answers:
A serious question about your audience’s profession will allow you to zero in on their biggest pain points.
As a result, you will be able to create content or develop products that are tailored to their specific needs.
The best source of TikTok marketing advice is undoubtedly the TikTok community itself.
Feel free to ask questions like:
This next question should be directed to popular TikTok influencers.
A lot of successful creators and influencers have vivid memories of the video that propelled their fame.
Most of them would love to talk about it. And as for you, it will be a great learning experience on how to create viral TikTok videos.
From time to time, you see TikTok creators asking questions about their followers like “what is your age?”
These creators are either just curious or they’re profiling a persona for their target audience.
Keep in mind that age is one of the things missing from TikTok’s built-in follower analytics tool. As such, TikTok brands resort to the Q&A tool to obtain the missing puzzle piece.
Other than that, below are a few more questions that can help you understand your audience better:
If you’re looking for TikTok creators you can model your posting strategy after, you should ask your audience.
Doing so will provide you with a long list of potential influencers—sometimes competitors—whom you can borrow video ideas from.
Here’s the thing: the vast majority of trending questions on TikTok is nowhere near related to business.
They won’t help you research your audience or competitors. However, answering fun questions every once in a while can ramp up follower engagement.
Check out this list of hashtags that relate to these questions:
TikTok Q&A lets you tap into the community’s wisdom to elevate your TikTok presence.
But why stop there?
As powerful as TikTok is for a budding brand or creator, it’s not by all means perfect.
You need a sophisticated social media management platform like Vista Social to fill in the gaps. It can equip you with in-depth analytics, conversation tracking, and publishing features you won’t find on the TikTok app.
Start building your TikTok presence today with a Vista Social free trial.
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