The Ultimate Guide to Boosting Social Posts

Transcript

I want you all to picture this, a game-changing social media management tool that not only allows you to schedule but also boost your social media posts. Well, say no more because Vista Social has got you covered. Let’s go over how you can boost across six social networks all in one go.

First up, let’s set up our Boost configurations. Simply head over to settings and customize your Boost strategies. So, I’m going to name this configuration “Coffee – Instagram” and select which profile this boost configuration is for. I’ll then select the ad account I want to use and also indicate my campaign budget. I can even set up a delay so that the organic post has a few hours to make its splash before the Boost kicks in, and finally, I’ll decide how long I want this campaign to last.

Another great thing about Vista Social’s boosting feature is the advanced targeting options available for each social network’s boosting settings. For example, in Instagram, we can either include or exclude specific audiences, add interests, and work positions. Maybe we can target a specific location like a country or a city, or target other demographics such as gender and age. You can also keep in mind that you can have multiple boost settings for each of your social profiles. At this point, I’ll just need to save everything, and we’ll be able to quickly select a boost configuration when we schedule our post.

So, in scheduling your social post, you’ll have the option to select a boost configuration. However, keep in mind that you might have to scroll down a little bit more if you have longer captions or if your network has a lot of settings in their customization area. You can then choose a boost setting for each of the social profiles that you’re scheduling for in this post. And we’re done!

Let’s publish this post and see what it will look like once it goes out. So, on the calendar, boosted posts will have a rocket icon and a note once you hover over them. You can also use the calendar filters to find posts that are either boosted or not.

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Another great thing about Vista Social’s boosting feature is the advanced targeting options available for each social network’s boosting settings. For example, in Instagram, we can either include or exclude specific audiences, add interests, and work positions. Maybe we can target a specific location like a country or a city, or target other demographics such as gender and age. You can also keep in mind that you can have multiple boost settings for each of your social profiles. At this point, I’ll just need to save everything, and we’ll be able to quickly select a boost configuration when we schedule our post.

So, in scheduling your social post, you’ll have the option to select a boost configuration. However, keep in mind that you might have to scroll down a little bit more if you have longer captions or if your network has a lot of settings in their customization area. You can then choose a boost setting for each of the social profiles that you’re scheduling for in this post. And we’re done!

Let’s publish this post and see what it will look like once it goes out. So, on the calendar, boosted posts will have a rocket icon and a note once you hover over them. You can also use the calendar filters to find posts that are either boosted or not.

And there you have it folks, your Boost setup made extremely simple by Vista Social. Now, speaking of boosting, do you want to know how you can boost engagements in Google My Business? Then check out this next video on how you can use call to action buttons for your GMB posts. Happy scheduling and until our next one!