Vista Social Insights

How long should social posts be? Try this social media character counter
How long should social posts be? Try this social media character counter

We have all spent hours crafting the content for that perfect post, only to start creating the post on platform and whoa, ‘over the character limit’ displays when you have pasted only half of your copy.  It’s true for every platform and real for every social media manager, social media platforms have character limits.  They ...

Anna Hughes

10 Stats Proving That Social Media Drives Business Growth
10 Stats Proving That Social Media Drives Business Growth

We love a good statistic, both in spite and because of the fact that they can be interpreted differently by different people. As George Canning said, “I can prove anything with statistics except the truth.” There’s also the old joke that goes something like, “89% of statistics are totally made up.” The thing to remember ...

Anna Hughes

6 Stats for Social Media Marketers in the Software Industry
6 Stats for Social Media Marketers in the Software Industry

Social networks have not spared any company that wants to use all available channels to communicate with the target audience. Therefore, social media retain the status of a must-have for any modern business, and the software industry is no exception.  IT solutions and services are not the most straightforward and engaging content to distribute through ...

Effective Ways to Encourage Customers to Leave Reviews 
Effective Ways to Encourage Customers to Leave Reviews 

Customer reviews strongly influence the efficiency of doing business, increasing conversion and creating a positive reputation for the brand. In the United States, product ratings and reviews have become a significant factor influencing internet users when deciding where to shop online. So, it is essential to include asking for reviews in your marketing strategy.  However, in pursuit ...

The best social media channels for business: Are all platforms created equal?
The best social media channels for business: Are all platforms created equal?

The quick and easy answer to this one is that no, not all platforms are created equal. But we’re going to go ahead and assume that if you’re here, you want the long answer. By this point, everyone knows that social networking is a good idea for businesses, especially because there’s so much that you ...

Anna Hughes

6 Tips to Run a Winning Twitter Contest
6 Tips to Run a Winning Twitter Contest

Driving traffic to your business online is one of the best ways to build brand awareness. You get new leads, new potential customers, and new clients. If you have a business and are active on Twitter, running a Twitter contest is an excellent way to drive engagement to your brand. It’s straightforward. People like freebies ...

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