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by Anna Hughes
3 min to read
October marketing has a wide variety of national days and weeks for your brand to celebrate. It’s the beginning of the last quarter so the words “fall” or “Halloween” usually come to mind. While these topics remain very effective to include in your content calendar, injecting other topics to convey emotions is much more ideal instead of filling your calendar with pumpkin-themed posts all throughout the month.
We have prepared a list of creative October marketing content ideas for you so you can plan ahead and start getting inspired!
Halloween is the biggest holiday of the month and is one of the top annual holidays brands look forward to to promote their brand. Halloween is a big business–with 1 out of 2 Americans decorating their homes and 3 out of 10 preparing to attend a Halloween party each year, you can bet that by this time a lot of netizens are now cruising the social media space to find inspiration.
There’s a plethora of Halloween-themed content you can explore – from Halloween party food and costume ideas, home decor trends, Halloween-themed home office tips, spooky videos, and so much more!
The pandemic has hit us hard not just our physical health but mental health as well. Because everyone is advised to stay indoors, the feeling of isolation, loss of income, and fear has triggered mental health conditions in a lot of people. It is now more than ever that we show support and compassion to those fighting their battles. Help raise the awareness so that more and more people break the stigma of mental health.
Coffee is arguably the most loved beverage in the world. For coffee lovers, it represents more than just a morning drink. It’s a community, livelihood, tradition, and passion not just from the drinkers but from the brewers, baristas, and farmers all over the world. This 2021, the International Coffee Organization is launching “Coffee’s Next Generation,” a global initiative targeting talented and motivated young people and entrepreneurs in the coffee sector. Celebrate this day by sharing stories of hope, of change, and how to make a positive impact for the future in the coffee industry.
In the midst of thousands of people dying of coronavirus, people could definitely use a feel-good post and get a sense of joy as they scroll through their social media feed. Enter National Dessert Day, the perfect day to post all things fun, colorful, and yummy!
Post your favorite dessert recipe, collaborate with a brand and throw a virtual pastry party, or simply post a gram-worthy homemade dessert! It’s the day of satisfying everyone’s sweet tooth, so make your post worth drooling over!
Global Handwashing Day is the perfect day to remind people about personal hygiene and its impact on our current situation. Brands need to come together by sharing information about proper handwashing and its effectiveness in stopping the virus. It is important that your audience knows that you support this advocacy to motivate and mobilize them to improve their handwashing habits.
We hope these creative October marketing ideas and examples will help you fill your content calendar this autumn season! Grab the most relevant marketing ideas from this article and generate buzz on social media. Make this month one to remember and say hello to business growth!
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