Smoother than Morgan Freeman’s narration voice…
That’s how slick your campaigns will run if you leverage Instagram automation.
Automation allows you to save time by avoiding repetitive tasks, giving you the bandwidth for more meaningful, high-level tasks.
But first, let’s make sure everyone is on the same page.
Automation, in its basic form, refers to building processes that execute automatically—or, at least, with minimal human input. It helps get things up to speed, maximize efficiency, and take human error out of the equation.
For digital agencies, Instagram automation can do exactly just that.
It’s about incorporating the power of automation into your Instagram marketing workflow. And, to make it possible, you’ll need the help of the right Instagram automation tools.
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Below are the best ways to use Instagram automation with Vista Social:
When posting on social media, the golden rule is to schedule your post when your audience is most active.
Vista Social will make sure you never miss your posting schedule ever again. It’s one of the best all-in-one Instagram automation tools money can buy.
Other than Instagram, remember that you can also use Vista Social to automate your posts on other social media platforms.
First, make sure your Instagram account is linked to your Vista Social entity. Once it’s connected, select ‘Settings’ from the main dashboard and click ‘Publishing Settings.’
Feel free to connect multiple Instagram accounts to Vista Social. There are no limits to how many profiles you can use Instagram automation on.
After connecting your Instagram account, you can now build your automated publishing schedule.
In the ‘Publishing Queues’ section, select the entity linked to your Instagram profile from the drop-down menu.
Next, select the Instagram profile you want to use. This will pull up the automated posting calendar where you can add publishing time slots or delete existing ones.
Other Instagram automation tools should feature a scheduling calendar similar to Vista Social’s.
That’s it — your automated posting schedule is set!
Your Instagram automation tool is now ready.
You can now start automating posts through Vista Social’s publishing tool. After creating your post, simply select ‘Add to queue’ instead of ‘Publish now.’
The next step is to select whether you want your post to be added to the top or bottom of your queue.
Select ‘Queue next’ if you want your post to be published on the very next time slot. Otherwise, select ‘Queue last’ if you want it to be published last.
When done, click ‘Schedule’ to automatically publish your post at the scheduled time.
Remember that you can use Vista Social to automate posts for multiple social media accounts. And yes—you can also use it to handle multiple Instagram accounts.
Another time-consuming task you can automate with Vista Social is content curation.
Don’t know what that is?
Put simply; curated content is content created by others, which you’ll share over your own channels.
Content curation is a great way to provide your audience with relevant content without having to create them yourself.
Best of all, it will help you build mutually beneficial relationships with influential creators and publications.
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However, content curation can be tedious.
After all, you still need to spend time scanning the web for shareworthy content and scheduling them to be shared.
That is, if you don’t use Instagram automation.
With the Vista Social Smart Publisher, content curation is a “set and forget” type of deal. That’s one of the reasons why it’s considered among the best Instagram automation tools in the business.
Start by firing up the tool from the ‘Publish’ sub-menu.
In the “Smart publishing” window, click ‘Add Smart Publisher.’
When creating a Smart Publisher, you can choose to source content from trending news or from specific blogs.
You can also choose a specific country and content category using the drop-down menus below.
You can also specify the automated publishing time for curated posts. Your options include publishing posts right away or adding them to your Instagram automation queue:
If you’ve set up an automated posting schedule, consider scheduling posts next in your queue.
Adding them to the bottom of the queue may cause you to post about trends when the hype’s already gone.
There are a few more things you can tweak when configuring Smart Publisher for Instagram automation:
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At this point, your Smart Publisher is almost ready to go live.
But before you hit ‘Create,’ don’t forget to select Instagram as the profile you want to publish on.
Using hashtags is a must if you want your Instagram posts to be more discoverable. The problem is, they don’t always look pretty.
Instagram marketers figured out a workaround by injecting hashtags into the first comment of each post.
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This is another thing you can spice up with Instagram automation through Vista Social.
All you have to do is enter your hashtags in the “Leave the first comment” field. This is visible in the Vista Social publishing tool and Smart Publisher.
Using Instagram automation tools for first comments is also a great way to encourage your target audience to engage with your posts.
Reports can give you a bird’s-eye view of ongoing Instagram marketing campaigns. This allows you to track Instagram growth and attract more followers through data-driven optimizations.
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Rather than manually generating reports each time they’re requested, Vista Social can create them automatically at specified intervals.
To generate reports a la Instagram automation, go to the ‘Reports’ page.
Click ‘Run report’ and select ‘Schedule report.’
In the “Schedule Report” window, you can set your reports to be automatically generated weekly or monthly. You also get to set the date for the first report’s generation along with the number of reporting times.
As one of the most comprehensive Instagram automation tools, you can also automatically send reports to key recipients — eliminating the need for you to send them yourself.
Congratulations — your reporting process is now fully automated.
Have more questions about Instagram automation? Looking for the best Instagram automation tools available?
See if they’re already answered below:
Yes — using tools to automate certain aspects of your Instagram marketing is totally allowed, you could even use an Instagram bot to communicate with your target audience. The only thing you have to worry about is automating an obnoxious amount of posts, causing you to lose followers.
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There are a handful of tools you can use to configure an Instagram bot and automate Instagram DMs. Some examples are ManyChat and Inflact.
If your Instagram account is automatically following other users, this may be due to a linked third-party app — not Instagram automation. Check your Instagram app permissions and linked apps to resolve this issue. Remember, there are no Instagram automation tools that should force YOU—or any other user—to follow another account.
Some of the best Instagram automation tools are Vista Social, Instamber, and Later because they can also be used with other social media accounts. There are also Instagram bot like KENJI that automate Instagram interactions with your target audience, growing your following on autopilot.
Instagram automation doesn’t have to be difficult. In fact, it’s supposed to make your Instagram marketing workflows easier—not more complicated.
Vista Social makes automating posts, generating reports, and curating content an absolute breeze. It’s one of the most complete yet affordable Instagram automation tools for brands, influencers, and agencies.
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You can also integrate your other social profiles with Vista Social. The platform integrates with Facebook, Twitter, Linkedin, Reddit, Yelp, etc.
If you want to learn more about its features, you can explore the platform yourself by creating a free account. Good luck and have fun with Instagram automation!
About the Author
Jimmy Rodela is a social media and content marketing consultant with over 9 years of experience, with work appearing on sites such as Business.com, Yahoo, SEMRush, and SearchEnginePeople. He specializes in social media, content marketing, SaaS, small business strategy, marketing automation, and content development.
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